Primary Residence Reka Bentuk Muka Taip by Tianzhen Evleen Huang

Primary Residence Reka Bentuk Muka Taip by Tianzhen Evleen Huang is a highly esteemed winner of the very prestigious 2021 A' Design Award Emas in Reka Bentuk Grafik, Ilustrasi dan Komunikasi Visual Competition Category.

EmasGrafik· 2021

Primary Residence Reka Bentuk Muka Taip

by Tianzhen Evleen Huang

Client: Evleen Huang

A' Design Award Emas Winner in Grafik Category

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Verified Award Winner
Verify Award Status for #114115

View at A' Design Award Press Release Award Badge

Colors

The Design

About Primary Residence Reka Bentuk Muka Taip

Primary Residence ialah reka bentuk muka taip yang mengubah bentuk seni bina minimal menjadi huruf dan nombor, menggunakan tiga warna primer iaitu merah, biru dan kuning. Setiap aksara memaparkan sebahagian kecil daripada sebuah bangunan, tanpa pintu masuk atau keluar yang jelas. Tangga, tingkap dan bentuk geometri merujuk kepada pergerakan Bauhaus dan seni bina minimalis. Reka bentuk ini juga diilhamkan oleh tangga dan tingkap yang diperhatikan di pelbagai bahagian dunia. Lakaran dibuat di atas kertas, berdasarkan gambar bangunan sebenar. Matlamatnya adalah untuk menggabungkan bentuk dan identiti struktur tersebut.

The Recognition

About the A' Design Award Emas

Primary Residence Reka Bentuk Muka Taip ialah pemenang A' Design Award Emas, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk kelas pertama, menakjubkan dan cemerlang. Pemenang Emas ialah ciptaan yang sangat inovatif, berwawasan dan berkilau memukau yang mencerminkan kegeniusan, kebijaksanaan dan kepakaran pereka bentuknya. Primary Residence Reka Bentuk Muka Taip diharapkan menjadi ciptaan yang sangat dipuji, perintis aliran dan monumental yang memberikan nilai tanpa tandingan. Reka bentuk pemenang A' Design Award Emas ini ialah projek yang menakjubkan dan disegani yang memberi manfaat besar kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Primary Residence Reka Bentuk Muka Taip mencetuskan perasaan keinginan yang kuat, membangkitkan semangat, menggalakkan kreativiti dan memukau kita.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Primary Residence is an alphabet design that represents minimal architectural forms in typography with three primary colors: red, blue, and yellow.
Each letter and number represents a small part of the buildings without any apparent entry or existence. You may look at it with your own imagination to find the way in or out. You could even find connections from one character to the next.
The stairs, windows, and geometric shapes are dedicated to the Bauhaus architectural style and minimalism, with the primary goal of blending the form and identities of the structure together.
Dimensions & Packaging: When the letter designs are applied to products, each one of them is given a unique identifying number.
Tags: Type, Typographic Architecture, Bauhaus Movement, Abstract, Minimalist
Production Technology: Started the sketches on paper, based on real architecture photography.
Design Challenge: The challenge of this project is finding ways to incorporate different elements of architectural forms with letters while making them look consistent and abstract.
Research: Each main element of the letter based on the research of the Bauhaus movement or the world architectures' photography.
Inspiration: The inspiration originally came from the Bauhaus Movement. Additionally, I was inspired by the design of stairs and windows from different parts of the world, like the fire escapes of old buildings in New York City and urban windows in European cities.
Project Duration: This project started in March 2020 in New Jersey.
Operation Flow: This archetype style helps the viewer gain a greater appreciation of the abstract building. The stairs, windows, all geometric shapes all dedicated to Bauhaus architecture and Minimalist building to blend with the form and identity of the structure.