C-MAX Branding Identity Identiti Jenama by Fengnan Lin

C-MAX Branding Identity Identiti Jenama by Fengnan Lin is a highly esteemed winner of the very prestigious 2021 A' Design Award Gangsa in Reka Bentuk Grafik, Ilustrasi dan Komunikasi Visual Competition Category.

GangsaGrafik· 2021

C-MAX Branding Identity Identiti Jenama

by Fengnan Lin

Client: C-Max

A' Design Award Gangsa Winner in Grafik Category

9,614

Verified Award Winner

Verify Award Status for #114759

Terokai Lagi Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About C-MAX Branding Identity Identiti Jenama

Identiti Jenama C-MAX adalah program identiti visual yang dicipta untuk sebuah syarikat teknologi yang beroperasi dalam bidang pengkomputeran awan dan data raya. Logo ini menggabungkan huruf CMAX dengan simbol kod yang lazim digunakan, termasuk tanda kurung sudut, sengkang dan anak panah, yang melambangkan pengiraan dan pergerakan data yang tersusun. Warna hitam melambangkan ketepatan, sementara grafik bantuan yang berwarna-warni mencerminkan dunia cerah yang dibina dengan teknologi. Identiti ini digunakan pada kad perniagaan, kad kerja, buku nota dan beg kanvas, menggunakan percetakan empat warna dan penyadur UV.

The Recognition

About the A' Design Award Gangsa

C-MAX Branding Identity Identiti Jenama ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. C-MAX Branding Identity Identiti Jenama diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. C-MAX Branding Identity Identiti Jenama memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The black of logo represents preciseness, and the colorful auxiliary color means to create a colorful world with high technology.
Dimensions & Packaging: Note book:180mmx130mm; Canvas bag:320mmx390mm
Tags: Brand visual upgrade, Cloud computing, big data, code, Visual Communication Design,
Production Technology: Logo and auxiliary graphics are used in many work scenes,such as business card,work card,notebook,canvas bag and so on.Process involves four-color printing,UV glazing.
Design Challenge: Looking for representative symbols and languages of computing classes.
Research: Most of the C-MAX teams are young and creative,the post-90/95s generation.This company wants to change the stereotype of technology companies between brands and industry.Therefore the logo is designed to black and white,and auxiliary graphics is colorful,C-MAX hopes to use high technology to calculate a colorful world.
Inspiration: People's impression of programmers remains in residence，rigorous , poor communication. However, Most of the C-MAX teams are young and creative ,the post-90/95s generation . C-MAX want to change the stereotype of technology companies between brands and industry.
The logo design is inspired by the international code. Code is a universal language without borders. Creative execution is the combination of code symbol elements "< >", "-", "→"and CMAX fonts.C-MAX company hopes to creat a colorful world with high technology by the new logo.
Project Duration: Guangzhou,Guangdong Province,China,January 1,2020
Operation Flow: Logo design inspiration from the code commonly used symbols,representing calculation; "",means calculation. "-",means moving data with arrow fonts represent a series of tasks performed by order.
Patents: Copyrights belong to Fengnan Lin, 2020.
Team Members: Fengnan Lin
Yingqiang Zhang
Liqing Xian
Image Credits: Image #1: Designer Fengnan Lin,2020.
Video #1: Creator Yingqiang Zhang, Liqing Xian,2020.