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Doveil Pusat Pengalaman by David Lee

Doveil Pusat Pengalaman by David Lee is a highly esteemed winner of the very prestigious 2021 A' Design Award Perak in Reka Bentuk Ruang Dalaman dan Pameran Competition Category.


PerakDalaman· 2021

Doveil Pusat Pengalaman

by David Lee

Client: Xiamen Dawii Design

A' Design Award Perak Winner in Dalaman Category

Colors

The Design

About Doveil Pusat Pengalaman

Doveil ialah sebuah pusat pengalaman jenama seluas 800 meter persegi di Xiamen. Reka bentuk dalamannya menerapkan pendekatan minimalis yang diilhamkan daripada lukisan grid abstrak Piet Mondrian, di mana garisan hitam menghubungkan bidang-bidang warna. Kepingan batu digunakan untuk prop paparan dan permukaan hiasan. Ruang lompang setinggi tujuh meter menandai pintu masuk dan memberikan dewan suatu suasana beradat. Sebuah rasuk konkrit di dewan hadapan dibiarkan terdedah bagi menghormati struktur asal. Tingkap-tingkap yang diletakkan pada garis pandang yang sama menghubungkan bilik-bilik serta memberikan ruang itu kedalaman dan lapisan yang kaya.

The Recognition

About the A' Design Award Perak

Doveil Pusat Pengalaman ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Doveil Pusat Pengalaman diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Doveil Pusat Pengalaman ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project is a brand new experience exhibition hall for Doveil. At the same time, it is also the embodiment of brand spirit and values. It upholds the design concept of minimalism and regression to essence, pursuing perfection and ingenuity. The design team also takes this opportunity to try to create an artistic space thatperfectly fits the product.
Dimensions & Packaging
The project covers a total of 800 square meters.
Tags
Interior, Commercial, Experience Center, Modern, Simple, Pure Abstract, Depth, Rich Layers
Production Technology
Exquisite and quiet natural of rock slab is used to design display props and space decoration in the space, so that the space design has more possibilities. Like Mondrian "red, yellow and blue grid" interspersed with black lines, to connect the space in series.
Design Challenge
Due to structural problems, there is a crossbeam in the mid-air of the front hall, designersdonot deliberately hide it, but to respect the space of the original structure and display it naked, keep straightforward and full of strength of concrete.
Research
The design team is very aware of the connection between spaces, and through the establishment of the boundary hole,and space can be distinguished from the inside and outside. In order to break the static space of binary opposition, through the window connection on the same horizontal line of sight, the space has realized a kind of dynamic interworking, thus forming communication. Light means not only light and darkness, but also the possibility of realizing more beautiful life in limited space.
Inspiration
The design inspiration comes from the "pure abstract" design concept by art master Piet Mondrian. The red, blue and yellow grid painting looks simple, but full of mystery. It seems to be a "plane" painting, but it is made of oil paint daub and stack. The substance, brushwork and texture of the paint make up the life of the painting. The design team also hopes to create a space with great depth and rich layers.
Project Duration
The project started in March 2019 in Xiamen and finished in June 2019 in Xiamen.
Operation Flow
At the entrance to the exhibition hall, the design team deliberately created a seven-meter-high void, pushing the space upward to make it full of momentum and ritual.
Patents
Copyrights belong to Rongkun Chen and Zhongying Zheng, 2019.
Team Members
David Lee
Wenqiang Xu
Image Credits
Image #1: Photographer Rongkun Chen and Zhongying Zheng, Doveil, 2019.
Image #2: Photographer Rongkun Chen and Zhongying Zheng, Doveil, 2019.
Image #3: Photographer Rongkun Chen and Zhongying Zheng, Doveil, 2019.
Image #4: Photographer Rongkun Chen and Zhongying Zheng, Doveil, 2019.
Image #5: Photographer Rongkun Chen and Zhongying Zheng, Doveil, 2019.

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