Bottle in the Dark Fotografi Pengiklanan by Pierluigi Fossa is a highly esteemed winner of the very prestigious 2021 A' Design Award Besi in Reka Bentuk Fotografi dan Manipulasi Foto Competition Category.
BesiFotografi· 2021
Bottle in the Dark Fotografi Pengiklanan
Client: Pierluigi Fossa Photography
A' Design Award Besi Winner in Fotografi Category
Verified Award Winner
Verify Award Status for #122085The Design
About Bottle in the Dark Fotografi Pengiklanan
Bottle in the Dark ialah sebuah fotografi pengiklanan yang dicipta untuk sejenis minuman keras bersejarah. Imej ini meletakkan botol di tengah-tengah suasana yang seperti mimpi, dengan ufuk ditetapkan pada infiniti untuk memfokuskan perhatian kepada produk tersebut. Lampu khas diletakkan di set fotografi bagi menonjolkan reka bentuk moden dan bahan botol tersebut. Warna gelap serta suasana sekeliling membangkitkan rasa misteri dan mengimbau kenangan malam-malam bersama rakan-rakan. Fotografi ini dihasilkan menggunakan digital back 150 megapiksel, dengan saiz akhir 70 kali 100 sentimeter pada resolusi 300 dpi.
The Recognition
About the A' Design Award Besi
Bottle in the Dark Fotografi Pengiklanan ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. Bottle in the Dark Fotografi Pengiklanan diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. Bottle in the Dark Fotografi Pengiklanan dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- I created this image
to arouse emotion and mystery for this historic liqueur. The dreamlike setting and the power of light enhance the new bottle design.
The use of special lights and their positioning on the photographic set highlighted the modern design of the bottle. The positioning in the center of the image and the horizon placed at infinity contribute to the best visualization of the product. - Dimensions & Packaging
- Final dimension image 70 x 100 cm 300 dpi
- Tags
- mistery,emotion,night,dreamlike,dream,secret,darkness,atmosphere
- Production Technology
- 150 megapixel digital back
- Design Challenge
- My team and I spent time and work looking for a light that could best enhance the design of the bottle and at the same time create emotion.
- Research
- To create this image we used the best digital hardware and software technologies
- Inspiration
- The modern design and the materials of the bottle were the inspiration to create this image which was used for promotional campaign around the world. The creative process was born starting from the design of the bottle and from the public to whom this product is intended.
The image wants to remember the atmosphere of evenings spent with friends. Mystery and atmosphere.
The design of the bottle and its materials suggested a minimal but not cold setting. - Project Duration
- The project started in July 2019 in Varese and finished in September 2019
- Operation Flow
- The creative process of the image was aimed at catching the attention of the consumer public. Especially the young one.
The idea was to create a dreamlike, mysterious atmosphere that reminded us of special evenings. - Team Members
- Pierluigi Fossa - Opificio42 team
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