Lavazza Elogy Milk Mesin Kopi by Florian Seidl

Platinum Peralatan Rumah · 2021

Lavazza Elogy Milk Mesin Kopi

by Florian Seidl

A' Design Award Platinum 2021 in Peralatan Rumah
CLIENT: Lavazza
Estimated Number of Design Views: 519,077
Verification code 4800BF54C5 · Verify this award

Visit Site View at A' Design Award Press Release

Colors

About Lavazza Elogy Milk Mesin Kopi

Mesin kopi dengan pembuih susu bersepadu ini menawarkan pakej lengkap budaya kopi Itali: daripada espresso hingga cappuccino atau latte. Reka bentuk ini mengambil inspirasi daripada kedai kopi dan bar Itali dan merupakan evolusi bahasa bentuk sedia ada Lavazza. Ia dicirikan oleh cangkerang yang besar dan lancar dengan logo Lavazza tiga dimensi di sisi. Aksen logam menggariskan titik sentuh utama seperti tuil, grid titisan dan UI. Sistem Lavazza in Black juga menawarkan biji kopi yang boleh dikupas yang boleh dikitar semula dengan lebih mudah. Banyak kerja yang dilakukan untuk mengurangkan tahap hingar dan penggunaan tenaga.

About the A' Design Award Platinum

Lavazza Elogy Milk Mesin Kopi ialah pemenang A' Design Award Platinum, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk yang benar-benar luar biasa, elegan dan megah. Pemenang Platinum ialah keajaiban ciptaan, bukti batas kreativiti intelek, dan menunjukkan profesionalisme tiada tandingan serta kegeniusan pereka bentuknya. Reka bentuk ini diharapkan menjadi karya paling terkenal yang mentakrifkan estetika sesuatu zaman, menyumbang kepada kesejahteraan masyarakat dan memajukan batas seni, sains, reka bentuk dan teknologi. Lavazza Elogy Milk Mesin Kopi mempamerkan tahap kecemerlangan yang melangkaui batas dan tanpa ragu menjadikan dunia tempat yang lebih baik dengan ciri-cirinya yang menguntungkan dan bernilai. Lavazza Elogy Milk Mesin Kopi ialah karya pemenang A' Design Award Platinum yang membangkitkan keinginan, memberi inspirasi, menyeronokkan, menggembirakan dan mencetuskan kegembiraan yang besar.

Press Kit

Unique Properties: This coffee machine with integrated milk frother offers the complete package of Italian coffee culture: from espresso to cappuccino or latte. It is characterised by a big, seamless shell with three-dimensional Lavazza logo on the side. Metal accents underline the main touch points like lever, drip grid and UI. The Lavazza in Black system also offers peel-able coffee pods that can be recycled more easily. A lot of work went into reducing noise level and energy consumption.
Dimensions & Packaging: Dimensions: 160mm / 418mm / 302mm
Weight: 5,5kg
Removable parts are dishwasher safe
Power 1500 W
Voltage 220-240
Frequency 50 Hz
It comes nicely boxed along with a Quick Start Guide and a more detailed instruction booklet.
Tags: Lavazza, Coffee, Espresso, Cappuccino, Latte, milk frother, touch interface
Production Technology: main shell: plastic (ABS/SAN), finishing textured/glossy,
logo: pad printed
glas mug
steel drip grid
rubber feet
Design Challenge: Much effort went into developing a shared common platform for the different versions of the machine. The product is commercialized as Classy Custom Milk and Inovy Custom Milk in different business channels/markets.
Research: Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
Inspiration: Aimed at domestic home use and at small and medium offices the machine delivers a unique, professional and easily accessible coffee experience in a relatively compact footprint. The design takes inspiration from the world Italian coffee shops and bars and is an evolution of Lavazza's existing form language in this segment. Slightly more serious and professional, but still recognizably Italian in surfacing, details and finish. Many different recipes can be prepared with the innovative and patented foaming mechanism. The complete range of Italian coffee culture comes to life. La vita è bella!
Project Duration: The project was designed in Turin, Italy. The complete product development process for all different versions took about 20 months.
Operation Flow: The touch sensitive UI arranges the main selections in two groups: one for coffee, one for milk-based beverages. Drinks can be personalized with boost functions and required service is indicated in the centre. The machine comes with a patented milk frothing system and a dedicated glass mug. The cup rest can be adjusted, placing smaller cups closer to the spout. This reduces splashes and has benefits for coffee temperature and crema. The big water tank is easily accessible.
Image Credits: Lavazza