Imagine Center Identiti Visual oleh Satie Eljack

Reka bentuk Imagine Center Identiti Visual oleh Satie Eljack ialah pemenang yang sangat dihormati bagi 2021 A' Design Award Perak yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Grafik, Ilustrasi dan Komunikasi Visual.

PerakGrafik· 2021

Imagine Center Identiti Visual

oleh Satie Eljack

Klien: Satie

Pemenang A' Design Award Perak dalam Kategori Grafik

49,943

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #123218

Lihat di A' Design Award Siaran Akhbar Lencana Anugerah

Warna

Reka Bentuk

Mengenai Imagine Center Identiti Visual

Objektifnya adalah untuk menggunakan bentuk, warna dan teknik reka bentuk yang diilhamkan oleh pose yoga. Mereka bentuk dalaman dan pusat dengan elegan, menawarkan pengunjung pengalaman damai untuk memperbaharui tenaga mereka. Oleh itu reka bentuk logo, media dalam talian, elemen grafik dan pembungkusan adalah mengikut nisbah keemasan untuk mempunyai identiti visual yang sempurna seperti yang diharapkan dapat membantu pengunjung pusat itu mendapat pengalaman komunikasi yang hebat melalui seni dan reka bentuk pusat. Pereka bentuk merangkumi pengalaman meditasi dan yoga reka bentuk.

Pengiktirafan

Mengenai A' Design Award Perak

Imagine Center Identiti Visual ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Imagine Center Identiti Visual diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Imagine Center Identiti Visual ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik: The design is a visual identity and branding for a yoga and meditation center -"imagine Center"- where visuals and design play a main role to achieve the meditation and yoga center goals, therefore the golden ratio was used to abstract the ancient yoga pose "Sukhasana" reaching a balanced visual look that fits the character of the center. The logo was represented by the body shape and soul.
Dimensi & Pembungkusan: The product's design used vector graphics editor. As a vector graphic, it can be scaled up and down without any loss to the quality of the image. The branding final design was submitted in both RGB and CMYK color variants for printing and social media marketing. The logo could be used separately by the Client to identify themselves by engraving it on different materials.
Tag: Identity, Branding, Theme, Packaging, Logo, Meditation, Wellness, Spa, Yoga, Mental health
Teknologi Pengeluaran: The shape of the human body in the "Sukhasana" yoga pose was an inspiration to use the golden ration creating a visual representation for the brand's idea, and it was implemented using vectors to reach the highest quality of print. simplicity is the most complicated form of beauty therefore the design took a very simple path yet very detailed and elegant.
Cabaran Reka Bentuk: Saudi Arabia has a wide range of diversity in cultures as well as varying history of arts in many different regions of this large country. The main challenge in the creative process was to come up with the theme and patterns in that connect and unify these regions in attempt to represent the Saudi Arabian multiple cultures.
Penyelidikan: Meditation science in the kingdom of Saudi Arabia, is one of growing practices in society. Due to the response- to the field of relaxation- professional meditation centers are having more of attention from business investors and a shed of light by the known health care organizations. The design presents meditation using colors inspired from nature such as: Sun, Wood, Stone, sky, and greenery. And the graphic element on the design was inspired from the physical meditation and yoga poses.
Inspirasi: The brand profile and design was inspired by a main pose in yoga and meditation practices called "Sukhasana" where the physical shape of the body was used in the sketching of the logo and the soul is being represented with a shape and a color taking the center of the design as the soul is the center of the body. And as a designer and an artist meditation and yoga have been a big part of my creative thinking process, so when it came down to designing a profile for a yoga and meditation center, it gave a strong enough motive to practice my proficient into coming up with the identity.
Tempoh Projek: The project started in October 2020 and was successfully completed in January 2021 in Saudi Arabia, Riyadh.
Aliran Operasi: The visual identity of the brand includes designs for the interior look of the center, packaging, signs, advertisements, and online media.