Gangsa Pembungkusan · 2021
Mr.Penguin Pembungkusan Teh
by Xianfeng Wu
- A' Design Award Gangsa 2021 in Pembungkusan
- Estimated Number of Design Views: 10,754
- Verification code 1A23276433 · Verify this award
Colors
About Mr.Penguin Pembungkusan Teh
Mr.Penguin ialah reka bentuk pembungkusan teh yang berbentuk seperti burung penguin. Badan bekas ini diperbuat daripada bahan kaca, jadi teh puer oren berbentuk sfera di dalamnya kekal kelihatan. Penutup kayu yang lembut dan skaf fabrik memberikan pembungkusan ini rupa yang santai dan bergaya. Membalikkan penutup akan mendedahkan wajah watak penguin tersebut. Bentuknya menjauhi reka bentuk pembungkusan teh tradisional dan bertujuan untuk menarik minat peminum teh Cina yang lebih muda. Bekas yang kosong boleh diguna semula sebagai balang simpanan atau pasu bunga. Setiap unit berukuran 106 kali 106 kali 240 milimeter.
About the A' Design Award Gangsa
Mr.Penguin Pembungkusan Teh ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Mr.Penguin Pembungkusan Teh diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Mr.Penguin Pembungkusan Teh memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.
Press Kit
- Unique Properties
- It breaks the traditional form of tea packaging and hopes to cater to more young people who love Chinese tea. The appearance of the product is designed according to the shape of penguin, You can feel a kind of warm picture when displaying.
- Dimensions & Packaging
- 106mmX106mmX240mm
- Tags
- Penguin, tea packaging, water tank, life, leisure
- Production Technology
- Vitreous material is adopted in the creation of tank body, which makes it possible to have a sight of spheroidal orange puer tea inside the tank. Soft wooden cover matches its scarf made it more fashionable and leisure .
- Design Challenge
- In the process of product proofing and production, there are also many obstacles, because the product involves the combination of a variety of materials, most of which are completed by hand. In the process of assembly, there are some difficulties. Through close communication with the manufacturer in the later stage, the product is finally presented perfectly, and the market feedback is good.
- Research
- In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of materials, convenient use of products, environmental protection and recycling can promote the sales of products.
- Inspiration
- Penguin gives people a warm feeling, and tea also gives people a warm heart. We hope that through the IP image of penguin, customers will have a more intimate feeling when they buy, form a symbolic communication, and make the brand more prominent when the products are on the shelves.
- Project Duration
- The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
- Operation Flow
- Additionally, when you turn the cover over, what will come into your eyes is a handsome Mr.Penguin. And that is the original idea of Mr. Penguin. The empty tank can be used as storage tank or vase after you finish drinking the tea in the tank. Thus it can integrate your life very naturally.