Naive Blue Lab Ruang Penggambaran Foto by SIG Design is a highly esteemed winner of the very prestigious 2022 A' Design Award Gangsa in Reka Bentuk Ruang Dalaman dan Pameran Competition Category.
GangsaDalaman· 2022
Naive Blue Lab Ruang Penggambaran Foto
by SIG Design
Client: Naive Blue
A' Design Award Gangsa Winner in Dalaman Category
Verified Award Winner
Verify Award Status for #127739The Design
About Naive Blue Lab Ruang Penggambaran Foto
Naive Blue Lab ialah ruang pengalaman konseptual baharu yang dilancarkan oleh Naive Blue, sebuah jenama yang menyediakan perkhidmatan penggambaran foto. Kawasan dengan fungsi yang berbeza dibezakan mengikut warna, supaya setiap ruang mempunyai kebebasan dan fleksibiliti, dan mencerminkan rasa bersih dan profesional makmal. Banyak perincian Tetapan dan bahan yang indah digunakan, supaya kualiti ruang telah dipertingkatkan. Melalui susun atur berbentuk pulau dan pergerakan bulat, digabungkan dengan pameran terbuka dan percuma, ia membawa pelanggan pengalaman ruang yang fleksibel.
The Recognition
About the A' Design Award Gangsa
Naive Blue Lab Ruang Penggambaran Foto ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Naive Blue Lab Ruang Penggambaran Foto diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Naive Blue Lab Ruang Penggambaran Foto memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The areas with different functions are distinguished by color, so that each space has independence and flexibility, and reflects the clean and professional feel of laboratory. A lot of detail Settings and exquisite materials are applied, so that the quality of the space has been enhanced.
Through the island-shaped layout and circular movement, combined with open and free exhibition, it brings customers a more flexible space experience. - Dimensions & Packaging
- The space area is 85 ㎡.
- Tags
- photo shooting space, experience space, lab, future, clean
- Production Technology
- Many market research was carried out about target market and similar stores.
- Design Challenge
- While expressing the pure artistic sense of the space, it also adds retail function and reflects the professionalism of the brand and the space at the same time.
- Research
- Research objectives: target customers
Methodology: Market research, desktop research
Results: to know about the expectations of customers - Inspiration
- Naive Blue Lab is the new conceptual experience space launched by Naive Blue, a brand providing photo shooting services. It represents a brand extension that is young, avant-garde, trendy, imaginative and creative. Here, customers can experience more innovative services and products first.
- Project Duration
- The project started in August 2019 and finished in December 2019.
Location of the project: 214-1, 2nd Floor, International Financial Center, Century Avenue, Shanghai, China. - Operation Flow
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- Team Members
- Creative director:Ray Lee
Interior design:Xiaojuan Gu, Sheng Ye
Graphic design:cheeer studio
Rendering:Sheng Ye
Project management:Sheng Ye - Image Credits
- Image#1-Image#5 Photographer: Naive blue
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