24 Solar Terms Ilustrasi Aplikasi Mudah Alih by Baidu Meux is a highly esteemed winner of the very prestigious 2022 A' Design Award Besi in Reka Bentuk Teknologi Mudah Alih, Aplikasi dan Perisian Competition Category.
BesiMudah Alih· 2022
24 Solar Terms Ilustrasi Aplikasi Mudah Alih
by Baidu Meux
Client: baidumeux,Baidu Online Network Technology (Beijing) Co., Ltd
A' Design Award Besi Winner in Mudah Alih Category
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- Verified Award Winner
- Verify Award Status for #133667
The Design
About 24 Solar Terms Ilustrasi Aplikasi Mudah Alih
24 Istilah Suria ialah satu set ilustrasi dinamik yang dicipta untuk sebuah aplikasi carian mudah alih. 24 istilah suria membahagikan setahun kepada tempoh yang hampir sama panjang dan telah membimbing pertanian serta kehidupan seharian di China selama berabad-abad. Ilustrasi ini menggunakan kaedah lukisan tradisional Cina dan warna-warna untuk menggambarkan musim, suhu, cuaca dan alam kehidupan. Pengguna mencapai halaman ini dengan mencari nama sesuatu istilah suria atau kata kunci berkaitan. Satu bahagian gabungan di bahagian bawah setiap halaman memaut kepada video, berita dan entri ensiklopedia. Karya seni ini menyesuaikan diri dengan semua saiz skrin peranti mudah alih.
The Recognition
About the A' Design Award Besi
24 Solar Terms Ilustrasi Aplikasi Mudah Alih ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. 24 Solar Terms Ilustrasi Aplikasi Mudah Alih diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. 24 Solar Terms Ilustrasi Aplikasi Mudah Alih dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A simple and intuitive way to introduce the historical accumulation of China's 24 solar terms to 600 million monthly active users in a search scenario in the form of traditional Chinese dynamic illustrations, with an aggregation function to quickly browse all knowledge related to the solar terms.
- Dimensions & Packaging
- Dynamic 24 can be adapted to all sizes of mobile screens and works well
- Tags
- Baidu App, Traditional 24 Solar Terms, Chinese Non Tangible Cultural Heritage, The Humanistic Aesthetic Delivery
- Production Technology
- Implementation of technical material. Leveraging the dynamic search result page capability of the Baidu APP product to go live as a dynamic illustration.
- Design Challenge
- Our experience design is charged with social responsibility, technological advancement, national development and the transmission of humanistic aesthetics, making the culture accessible to all users is a difficult challenge. By digitally representing the twenty four solar terms combined with ancient traditional techniques in vivid and dynamic images in the search results of the Baidu App, we visually show this great intangible cultural heritage to hundreds of millions of search users.
- Research
- We used many research tools during the project. Industry pr-study, braining and interviews were used to identify features and innovation. For the design we recovered the ancient way of dividing the fests into 4 types: Season, Temp, Weather and Biology, and show the impact on people, animals and changes in nature. While we resorted ancient Chinese colors and painting skills. It allows Baidu users to know Chinese culture while having fun. It is a break from the old boring textual form.
- Inspiration
- Ancient Chinese scholars divided the solar year into 24 periods of essentially equal length, it guided the agricultural production of the ancient Chinese. Till today, it guides the lives and traditions of Chinese as China's ICH. Baidu is a full content and service App with information and knowledge. We designed with social responsibility, technological progress, national development and the passing of cultural aesthetics. We visually present this great ICH to users by vivid and dynamic images.
- Project Duration
- October 2021, within the Baidu App side
- Operation Flow
- The set is already live in the search engine of the Baidu App, where users can search for the name of the festival or keywords to reach the page. With 3 visual upgrades, users are not only able to see the animation effects, but also to quickly flip through all the festival content via the aggregated section at the bottom. Combined with videos, news and information, encyclopedia entries, etc. to provide users with high quality content.
- Patents
- Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd
- Team Members
- Dou Shen, Yujie Shi, Yong Zhang, Si Ren Liu, Yingshan Chen, Xiaolong Che, ShuTing Cheng, Qiang Zhang
- Image Credits
- Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd
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