Nomi Mahjong Set Mahjong by Nio Life is a highly esteemed winner of the very prestigious 2022 A' Design Award Gangsa in Reka Bentuk Mainan, Permainan dan Produk Hobi Competition Category.
GangsaMainan· 2022
Nomi Mahjong Set Mahjong
by Nio Life
Client: NIO Life
A' Design Award Gangsa Winner in Mainan Category
Verified Award Winner
Verify Award Status for #136346The Design
About Nomi Mahjong Set Mahjong
Nomi Mahjong ialah set mahjong yang dicipta untuk permainan meja tradisional China. Jubin-jubin ini menggunakan asas warna hitam dengan perincian biru, diambil daripada skema warna jenama Nio, untuk mencipta penampilan berkontras tinggi. Watak pembantu pintar Nomi muncul dalam beberapa bentuk pada jubin-jubin tersebut. Jubin satu bulatan mengambil bentuk Nomi, dan jubin buluh pula berdasarkan huruf I dalam nama Nomi. Jubin-jubin ini dibuat daripada melamin bergramaj tinggi, dadu daripada aloi dan cip daripada tanah liat. Kotak simpanan mudah alih ini mempunyai penutup gelangsar untuk penyimpanan yang pantas.
The Recognition
About the A' Design Award Gangsa
Nomi Mahjong Set Mahjong ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Nomi Mahjong Set Mahjong diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Nomi Mahjong Set Mahjong memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- With a geeky black color base, NOMI mahjong redesigned the traditional mahjong tiles to appear affable and high-tech-ish. Combining the traditional Chinese table game with NOMI, which is the warmest AI tide brand in th human world, gives the traditional national treasure mahjong a distinctive technological fashion.
- Dimensions & Packaging
- 345*175*84mm
- Production Technology
- Mahjong material: high GSM Melamine
Dice material: alloy
Chips: clay - Design Challenge
- It’s challenging to fit in with the NIO design philosophy. Therefore, through combining the sense of technological intelligence and affinity, the design aims to enhance brand recognition and meet the needs of target consumers.
- Research
- In China, Mahjong is a popular traditional table game. This innovative model of Mahjong card pattern integrates a NOMI intelligent AI assistant and the color of NIO automobile. 1 Dot is in the shape of NOMI, and Bamboo tiles are evolved from the the letter I in NOMI.
- Inspiration
- Inspired by the NIO intelligent assistant NOMI and the NIO brand color scheme, the design incorporates NOMI of various forms into the tiles. The blue color scheme derives from NIO brand color, providing a high contrast visual effect and creating a tech atmosphere through the contrasting color of black and blue.
- Project Duration
- Opening of the project in 2019/6, first light offering in 2021/5.
- Operation Flow
- The storage box is portable and can quickly store mahjong tiles because of its sliding lid design.
- Team Members
- NIO Life
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