Miepu Diary Ilustrasi Watak by Guangzhou Kemei Commodity Co., Ltd. is a highly esteemed winner of the very prestigious 2022 A' Design Award Besi in Reka Bentuk Grafik, Ilustrasi dan Komunikasi Visual Competition Category.
BesiGrafik· 2022
Miepu Diary Ilustrasi Watak
by Guangzhou Kemei Commodity Co., Ltd.
Client: Guangzhou Kemei Commodity Co., Ltd.
A' Design Award Besi Winner in Grafik Category
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- Verified Award Winner
- Verify Award Status for #137762
The Design
About Miepu Diary Ilustrasi Watak
Diari Miepu ialah satu set ilustrasi watak yang menggabungkan budaya trend moden dengan cerita kanak-kanak klasik. Watak utama ialah Duoduo, seorang gadis arnab yang berani dan bertuah, digambarkan bersama seekor kucing gempal. Empat kisah dongeng terkenal dunia diceritakan semula dalam empat ilustrasi bertema, dilukis tangan dengan gaya moden. Ilustrasi ini boleh digunakan pada poster, pakaian dan produk berkaitan. Tujuannya adalah untuk mencipta watak yang comel dan bergaya yang menghubungkan kisah dongeng dengan trend fesyen semasa.
The Recognition
About the A' Design Award Besi
Miepu Diary Ilustrasi Watak ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. Miepu Diary Ilustrasi Watak diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. Miepu Diary Ilustrasi Watak dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Miepu Diary is an illustration art work that combines modern trend culture and classic children's stories. With the fairy tale style, the designer combines a brave, cute, lucky, foodie rabbit girl with a chubby poop-poop cat, creating a lovely and charming cartoon image.
- Tags
- Hand drawing, illustration, fairy tales, and fashion trends.
- Design Challenge
- In the design process, the biggest problem faced by this work is the choice between "the same" and "the different" designs with different themes. As the modern society generally tends to be concise in the commercial aesthetics design, how to choose between conciseness of pictures, IP characterization, recognition and difference of themes has become a great challenge that the design team has to face in design.
- Research
- Besides being cute and docile in the eyes of human, rabbit is one of the animals most frequently appearing in fairy tales all over the world. Secondly, in recent years, due to a sensational domestic animation comparing rabbit to Chinese, the element rabbit often carries the metaphor of Chinese/Chinese-made in the network, which coincides with the positioning of the brand.
- Inspiration
- The Diary is to bring you a more interesting, cute and fashionable personalized IP through the integration of fairy tales and trend culture.
- Operation Flow
- Based on "Duoduo", the protagonist of this diary, the design team integrates four world-famous fairy tales and draw 4 different theme designs with modern painting, which can be flexibly applied to various posters, clothing and related products.
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