Sun Dachun Interior Kedai Fesyen by Ling Lin

Sun Dachun Interior Kedai Fesyen by Ling Lin is a highly esteemed winner of the very prestigious 2023 A' Design Award Gangsa in Reka Bentuk Ruang Dalaman dan Pameran Competition Category.

GangsaDalaman· 2023

Sun Dachun Interior Kedai Fesyen

by Ling Lin

Client: Fungc Hh Design

A' Design Award Gangsa Winner in Dalaman Category

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Verified Award Winner

Verify Award Status for #141589

View at A' Design Award Press Release Award Badge

Colors

The Design

About Sun Dachun Interior Kedai Fesyen

Sun Dachun ialah interior kedai fesyen yang disiapkan pada tahun 2021 di Jiangsu, China. Reka bentuk ini menggunakan bentuk dan blok geometri tulen dalam susun atur yang agak segi empat sama. Paparan fasad utama, paparan pakaian, bilik persalinan, bilik VIP dan kaunter juruwang disambungkan mengikut satu laluan berjalan kaki. Cat artistik putih digabungkan dengan kemasan hitam dan perak untuk menyatukan ruang. Lampu sorot litar yang disepadukan dalam siling menonjolkan pakaian, manakala cermin melebarkan pandangan mata. Interior ini menyokong imej jenama serta pengalaman di dalam kedai.

The Recognition

About the A' Design Award Gangsa

Sun Dachun Interior Kedai Fesyen ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Sun Dachun Interior Kedai Fesyen diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Sun Dachun Interior Kedai Fesyen memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Through the integration of space and artistic aesthetics, the interior design aims to improve the image of SUNDACHUN, a young fashion brand based in China. The project excavates the deep commercial value of the brand and creates a space full of imagination and creativity.
Dimensions & Packaging: The retro and science fiction design elements build the space imagination. With straight lines and arcs, two spatially organized blocks and curved surfaces describe the appearance of space while simplifying the internal structure, presenting it in an eye-catching minimalist shape. As the lights are gradually lit up, the color and texture of the materials change to reflect the most authentic emotions. People will re-examine their own hearts and the surrounding environment in the amplified personal emotions.
Tags: interior design, store, fashion, material, modern
Production Technology: In the choice of materials, the white artistic paint and the black and silver finishes, after the interspersed relationship of the attached masses, are strengthened by color, suggesting movement and static and ensuring the unity of the space.
Design Challenge: The overall design of the fashion store is all about proportion and division. The large futuristic pieces of silver, diffuser light strips, bar chandeliers, and curved walls are combined with the brand's own concepts and creativity in the offline retail experience, constituting a story of exploration in the unknown.
Research: The essence of commercial space is people-oriented service for marketing, and the space itself is a medium. The project is related to the upgrading and optimization of brand image and in-store experience, providing customers with more services and choices.
Inspiration: Inspired by the brand concept, the pure geometric shapes and blocks return the space to its origin. In the relatively square layout, all functions such as the main facade display, clothing display, fitting room, VIP room, cashier counter, etc. are integrated and connected through the walking line to form a "one-piece" tailoring in the architectural space.
Project Duration: The project finished in 2021 in Jiangsu, China.
Operation Flow: The track spotlights are integrated on the ceiling to highlight the displayed clothes, and the adjusted angle of light and shadow give rhythm to the space. The saturation of light and the interspersed mirrors make the space open and impressive while presenting the best quality of clothes. The indoor symmetrical shelf extends the customer's vision, and the fitting room is hidden in the corner; the white paint and layered shapes of the VIP space bring the overall space back to tranquility.
Team Members: Designer: Ling Lin