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Colmo Ai Home Ruang Pameran Perkakas Rumah Dalaman by Re and Der Design Plc

Colmo Ai Home Ruang Pameran Perkakas Rumah Dalaman by Re and Der Design Plc is a highly esteemed winner of the very prestigious 2023 A' Design Award Perak in Reka Bentuk Ruang Dalaman dan Pameran Competition Category.


PerakDalaman· 2023

Colmo Ai Home Ruang Pameran Perkakas Rumah Dalaman

by Re and Der Design Plc

Client: Shanghai COLMO home appliances Co., Ltd

A' Design Award Perak Winner in Dalaman Category

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Verified Award Winner

Verify Award Status for #143660

Colors

The Design

About Colmo Ai Home Ruang Pameran Perkakas Rumah Dalaman

Colmo Ai Home ialah reka bentuk dalaman pusat pengalaman perkakas rumah yang meliputi 225 meter persegi. Reka bentuk ini mempersembahkan perkakas pintar dalam suasana kediaman moden. Warna minimalis dan gaya ringkas mengikut konsep New Bauhaus. Marmar, logam dan kaca digabungkan untuk memperkaya ruang serta menambah lapisan visual dan sentuhan. Simbol segi tiga yang diambil daripada nama jenama membentuk susun atur dan memandu aliran pergerakan. Bentuk cekung dan cembung memisahkan kawasan sambil mengekalkan kesinambungan visual. Sistem kawalan pusat menghubungkan perkakas-perkakas tersebut menjadi satu senario rumah pintar yang bersepadu.

The Recognition

About the A' Design Award Perak

Colmo Ai Home Ruang Pameran Perkakas Rumah Dalaman ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Colmo Ai Home Ruang Pameran Perkakas Rumah Dalaman diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Colmo Ai Home Ruang Pameran Perkakas Rumah Dalaman ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
As the first whole house intelligent family scenario experience center worldwide, this project, based on the brand positioning, story and design concept, achieves the perfect integration of AI household appliances and modern home space from minimalist colors, multiple materials, visual elements and other aspects, and builds a super scenario which intelligently links the whole home, providing elite customers with a solution to full scene smart life.
Dimensions & Packaging
Covering an area of 225 square meters
Tags
Super scenario, Interaction between human and scenario, Whole house Intelligence, Smart life, Immersive experience
Production Technology
Based on the concept of the New Bauhaus, this project is designed with a simple style and integrates wisdom into living.
The comparison and combination of different materials including marble, metal and glass enrich the space, which also leads to a more layered visual and tactile experience.
Considering productfeatures and spatial layout, the project utilizes concave and convex, dislocation, etc. to subtly separate the space when keeping spatial and visual continuity.
Design Challenge
As the first whole house intelligent family scenario experience center worldwide, this project sheds the independent combination pattern of traditional household appliance experience commercial space, and adopts the distributed wire drive technology to construct an integrated ideal life scenario intelligently linking appliances of the same brand, realizing a themed scenario, emotional interaction and intelligent whole house to bring users at home a practical intelligent interactive experience.
Research
COLMO, a high end brand of AI technology, is developed by Midea Group, one of Fortune Global 500, for strategictransformation. Focusing on high end consumers that have a view of globalization as well as a good taste,pay attention to comfortable, convenient life and enjoy intelligent technology, the brand integrates core AI technology into high end household appliances and unleashes rationality with simple design, leading the new blending of life scenario of modern elites and life aesthetics.
Inspiration
Inspired by Mont Blanc, the tallest mountain of the Alps and the birthplace of COLMO, the project follows the brand positioning featuring high end and intelligence to meet the needs of its target group.
The whole house intelligent high end family scenario constructed by the full range of products of the same brand brings users an interactive one step consumption experience, so as to offer them macro, comprehensive consumption options.
Project Duration
This project was designed and developed in Hangzhou in December, 2020. It was launched and displayed in the headquarters of COLMO, Guangzhou, in May, 2021.
Operation Flow
This project extracts the triangle symbol M from COLMO and applies it to the spatial layout, which forms an extended visual effect to spur customers to explore the space and optimizes the traffic flow to enriches user experience.
The central air-conditioning control system that links other appliances of the same brand, together with the construction of a themed whole house intelligent scenario, provides an intelligent and convenient interactive experience for users.

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