Baidu Onsite Service Experience Aplikasi Mudah Alih by Baidu Online Network Technology is a highly esteemed winner of the very prestigious 2023 A' Design Award Besi in Reka Bentuk Teknologi Mudah Alih, Aplikasi dan Perisian Competition Category.
BesiMudah Alih· 2023
Baidu Onsite Service Experience Aplikasi Mudah Alih
by Baidu Online Network Technology
Client: Baidu Online Network Technology. Beijing
A' Design Award Besi Winner in Mudah Alih Category
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- Verified Award Winner
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The Design
About Baidu Onsite Service Experience Aplikasi Mudah Alih
Pengalaman Perkhidmatan Tapak Baidu ialah aplikasi mudah alih untuk menempah perkhidmatan domestik secara dalam talian. Reka bentuknya memaparkan lakaran kecil peniaga yang jelas, operasi yang dipermudahkan serta antara muka yang mudah dikenali, supaya pengguna dapat mencari perkhidmatan yang diperlukan dengan pantas. Pengguna melayari senarai perkhidmatan, membandingkan tawaran, memilih peniaga dan melengkapkan pembayaran. Apabila peniaga menerima pesanan, amaran mesej dan peta lokasi peniaga secara masa nyata akan disediakan. Algoritma bahagian belakang menilai kualiti perkhidmatan dan mengemas kini kedudukan peniaga, manakala rekod pesanan disimpan untuk melindungi hak pengguna.
The Recognition
About the A' Design Award Besi
Baidu Onsite Service Experience Aplikasi Mudah Alih ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. Baidu Onsite Service Experience Aplikasi Mudah Alih diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. Baidu Onsite Service Experience Aplikasi Mudah Alih dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a small program for online domestic service booking, which aims to reduce the online operating costs of businesses through digital means, optimize the service level, and provide users with a safer and more reliable online household booking process. With clear business thumbnail, intuitive and simplified operation and familiar interface design, it is easy for users to quickly locate the required services and optimize the use efficiency.
- Tags
- Housekeeping Services,Online Services
- Production Technology
- Relying on the open platform, AI assistant generates interactive dialog box models suitable for scene intention, and reaches commercial standards after passing background tests. The backend algorithm establishes the scoring strategy of service quality, and the machine automatically generates the scoring report and updates the ranking of merchants on the page regularly. The platform will record the user orders information and provide evidence in case of loss of user rights and interests.
- Design Challenge
- The challenge was to optimize the overall use process within the existing architecture. Relying on DuerOS platform, AI assistant selects the configuration items like intention, common expression and slot suitable for onsite scene to generate an interactive dialogue model, so that users are more willing to initiate interaction. The backend algorithm sets up a service quality scoring strategy, calculates the merchant service from multiple dimensions, and regularly optimizes the home page ranking.
- Research
- Before the COVID 19 pandemic, domestic service merchants did not have a strong awareness of and demand for digitalization. However, the pandemic has brought a continuous downturn in the domestic service industry. Due to the restrictions on physical activities, some businesses have been forced to close down, facing the test of survival resilience. At a time when the pandemic is forcing service businesses to iterate on their products and services, digitalization offers a whole new direction.
- Inspiration
- Affected by the pandemic, domestic service merchants have gradually increased their awareness of and demand for digitalization. They need a reliable online platform to promote relevant businesses, so as to face the changing market environment. Inspired by this, the program uses digital assistance to shorten the merchant service process and optimize the dual experience of the merchant and the user.
- Project Duration
- The project was designed and developed in Beijing in October 2020 and launched in China in February 2021.
- Operation Flow
- Users can access the small program from the Baidu APP, browse the service interface to compare preferential schemes and select the best merchants
After entering the merchant page, users select the required service and initiate the payment process.
When a merchant accepts an order, the app alerts users with a message and provides them with a real time map to check the location of the merchant. - Team Members
- Yuan Lu
Yang Xiao
Yujie Shi
Yanji Zhang
Lei Lu
Ruixing Zhang
Xuejiao Chen
Ziru Xu
Jun Sun
Zhiyuan Zhang
Pingkang Diao
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