Emas Jam Tangan · 2023

X Series Jam Tangan

by Shengliang Lee

A' Design Award Emas 2023 in Jam Tangan
CLIENT: Bexei
Estimated Number of Design Views: 540,260
Verification code D18E1C5E5B · Verify this award

View at A' Design Award Press Release

Colors

About X Series Jam Tangan

X Series ialah jam tangan mekanikal yang diilhamkan daripada watak-watak Transformers. Pergerakannya disusun dalam bentuk X yang membentuk dail dan sejajar dengan lapan kedudukan masa yang merangkumi 24 jam, menawarkan cara yang mudah untuk membaca masa. Pergerakan automatik sepenuhnya ini ditempatkan dalam bekas keluli 316L dengan bahagian belakang panoramik yang mempamerkan mekanisme yang sedang beroperasi. Pergerakannya disalut rutenium dan digilap, serta menyediakan simpanan kuasa selama 72 jam. Tali jam ini mempunyai tekstur papan litar. Jam tangan ini berukuran 255 mm panjang, 42 mm lebar dan 12 mm tinggi.

About the A' Design Award Emas

X Series Jam Tangan ialah pemenang A' Design Award Emas, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk kelas pertama, menakjubkan dan cemerlang. Pemenang Emas ialah ciptaan yang sangat inovatif, berwawasan dan berkilau memukau yang mencerminkan kegeniusan, kebijaksanaan dan kepakaran pereka bentuknya. X Series Jam Tangan diharapkan menjadi ciptaan yang sangat dipuji, perintis aliran dan monumental yang memberikan nilai tanpa tandingan. Reka bentuk pemenang A' Design Award Emas ini ialah projek yang menakjubkan dan disegani yang memberi manfaat besar kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. X Series Jam Tangan mencetuskan perasaan keinginan yang kuat, membangkitkan semangat, menggalakkan kreativiti dan memukau kita.

Press Kit

Unique Properties: The X Series mechanical watch is a collaboration between BEXEI and the famous toy company, Hasbro. It takes "restore the classics" and "breakthrough the future" as its creative concept, and is inspired by the classic IP, Transformers. The exploration of modern mechanical aesthetics and the interpretation of the new generation's diverse and multi-layered visual communication create a stunning experience from Cybertron.
Dimensions & Packaging: The watch is 255mm in length, 42mm in width and 12mm in height.
Tags: Mechanical watches，Transformers，Modern machinery，futurism，Precision machinery
Production Technology: The unique "X" design of the movement forms a stable and solid dial. The fully automatic mechanical movement developed by BEXEI is housed in a 316L steel frame with a panoramic back view, providing an unobstructed view of the movement's operation and showing a purely mechanical aesthetic, which allows visualizing the precise mechanics. The smooth lines highlight the tough shape derived from Transformers, and the perfect combination of the brand logo and the two sides of the case adds another visual impact. The texture of the circuit board on the strap seems to be infused with unstoppable energy.
Design Challenge: Its movement, Cal.BX851.288.72de, was developed entirely in-house by BEXEI and took more than three years. It is ruthenium-plated and finely polished with advanced watchmaking techniques. It has a cement gray color and its exquisite jewel bearings The exquisite jewel bearings interpret the extreme details of the Chinese watch while bringing a more stunning viewing experience. Through structural optimization and control of the decay of the winding torque, the X Series achieves an impressive 72-hour power reserve.The movement is slim and at with distinctive avant-garde style.
Research: The designer promotes a brilliant and attractive design based on the types of mechanical watches already on the market. Meanwhile, BEXEI adopts a futuristic minimalist design approach and studies Transformers, extracting the "X" shape and applying it to the design, which brings a strong sense of storytelling. This “X” shape occupies a crucial role in the design.
Inspiration: No boy could resist Transformers. This classic image brings us a new way of thinking about watchmaking, with all the design ideas for mechanical watches breaking through the limits of what we know.We enable the wearer to feel the dual romance of mecha and mechanics.
Project Duration: The development of the movement of the X series mechanical watch started in 2019. It was developed and produced by BEXEI professional designers over three years, and the final design was launched in China in June 2022.
Operation Flow: This watch introduces a new way of time reading. Instead of the traditional 24-hour markings on the dial, the X-shaped movement aligns to the 8 time positions of the 24 hours, positioning the time in a simple yet special way, while avoiding difficulties in reading the time, and highlighting the innovative form of the watch.