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Pinch Kerusi by Medium2 Studio

Pinch Kerusi by Medium2 Studio is a highly esteemed winner of the very prestigious 2023 A' Design Award Perak in Reka Bentuk Perabot Competition Category.


PerakPerabot· 2023

Pinch Kerusi

by Medium2 Studio

Client: Medium2studio

A' Design Award Perak Winner in Perabot Category

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The Design

About Pinch Kerusi

Kerusi Pinch ialah kerusi plastik unibody, boleh disusun bertindan yang membayangkan semula reka bentuk tradisional dengan estetika segar yang lebih sesuai dengan seni bina dan landskap kontemporari. Direka dengan logik unibody, kepingan plastik berubah menjadi kerusi lengkap dengan gerakan mencubit dan menarik yang mudah. Penampilannya yang lancar dan padat menghasilkan imej visual yang intuitif dan dinamik. Reka bentuk ini membolehkan untuk menyusun semasa penyimpanan dan penempatan yang stabil di atas meja makan apabila diterbalikkan, yang memudahkan kakitangan restoran membersihkan lantai apabila menutup.

The Recognition

About the A' Design Award Perak

Pinch Kerusi ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Pinch Kerusi diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Pinch Kerusi ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Pinch Chair is a modern interpretation of the traditional plastic chair, molded in one piece with a sleek and contemporary design that complements modern architecture and landscapes. It is stackable for easy storage and can be flipped over onto a table to facilitate cleaning of floors by restaurant staff. This creates a seamless and harmonious appearance, with a visually dynamic and intuitive design that is both stylish and practical.
Dimensions & Packaging
549 mm x 558 mm x 822 mm
Tags
stackable chair, plastic chair, pinch chair
Production Technology
plastic injection molding
Design Challenge
Designing a chair that satisfies both practical needs and modern aesthetic while also being stackable and easy to clean the floor, requires finding the perfect balance between form and function, which can be a challenging process.
Research
Medium2 Studio have observed that many restaurants prefer using plastic chairs for cleaning and maintenance purposes. During our interviews with restaurant owners, Medium2 Studio noticed that they had some common expectations and requirements for plastic chairs. Apart from being stackable for storage convenience, they wanted chairs that could be temporarily lifted off the ground, so that they could clean the floor and put the chairs back without having to clear an entire area of chairs. Finally, they had higher expectations for the design of plastic chairs, hoping that they could enhance or complement the interior decoration of their establishments. Based on these findings, Medium2 Studio have designed the Pinch Chair.
Inspiration
Plastic chairs are a common experience in modern people’s lives. They are also a superb example of the practicality and convenience that industrial production brings.
The Pinch Chair starts with the prototype of the traditional plastic chair, then adds a new form factor to make it a better match for modern architecture and design. The chair was designed using a unibody logic, imagining the plastic sheet transforming into a complete chair with simple pinching and pulling moves.
Project Duration
The project started in January 2021 in Taiwan and finished in May 2021 in taiwan.
Operation Flow
The Pinch Chair design allows for stacking during storage and stable placement on a dining table when flipped upside down, which is convenient for restaurant staff to clean the floor when closing.
Team Members
Ping-Lun Chung
Yen-Ting Lin
Fang-Yu Chen
Image Credits
MEDIUM2 STUDIO INC.

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