Satoro Fotografi Satelit by Chris Chung is a highly esteemed winner of the very prestigious 2023 A' Design Award Besi in Reka Bentuk Fotografi dan Manipulasi Foto Competition Category.
BesiFotografi· 2023
Satoro Fotografi Satelit
by Chris Chung
Client: RedPeak
A' Design Award Besi Winner in Fotografi Category
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The Design
About Satoro Fotografi Satelit
Satoro merupakan siri fotografi sebuah satelit kecil, dihasilkan untuk RedPeak. Imej-imej ini diambil sebelum satelit tersebut dihantar ke orbit, dalam satu bidang di mana renderan digital adalah lazim digunakan. Latar belakang putih menonjolkan butiran halus reka bentuk, manakala bingkaian memberikan kesan berat dan kehadiran yang ketara. Komposisi yang dihasilkan merangkumi pandangan dekat bahagian-bahagian kecil sehingga pandangan sudut lebar unit lengkap. Kontras cahaya dan bayang mendedahkan corak pada permukaan logam yang memantul cahaya. Fotografi ini dihasilkan sepanjang dua hari di Taipei untuk kegunaan digital dan cetakan.
The Recognition
About the A' Design Award Besi
Satoro Fotografi Satelit ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. Satoro Fotografi Satelit diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. Satoro Fotografi Satelit dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- RedPeak and Satoro realized a series of photographs that play with colors, proportions, and compositions to create dramatic and striking images that highlight the innovative nature of the product. White backgrounds showcase the design intricacies while the framing creates a sense of weight and presence, with compositions ranging from close-ups that reveal the details of the product to wide-angle shots that capture the entire engineering feat.
- Dimensions & Packaging
- Produced several works in different sizes for application on different uses.
- Tags
- Photography, Satellite, Space, Aerospace
- Production Technology
- Equipped with a powerful Nikon D850 camera and two lenses: a Nikkor 70-200mm f2.8 and a Nikkor 24-70mm f2.8, and aided by the advanced lighting capabilities of the Profoto Pro-11 with ProHead Plus, this unique photographic experiment captures the stunning contrast and interplay of light and shadow surrounding the satellite.
- Design Challenge
- To reveal the satellite’s technical marvel while facing the constraints of working with an invaluable piece of technology. The precious nature of the technology, combined with various types of reflective materials, presented challenges when lighting the surfaces. How might the team highlight the intricate technical details of a “not-an-everyday" object from various perspectives?
- Research
- The photographs reveal the raw and captivating intricacies of the satellite and its patterns as light dances across its gleaming metal surfaces. In this way, this project spotlights the incredible feats of technology humanity is capable of and demystifies the mysteries of space.
- Inspiration
- In a field dominated by digital renderings, RedPeak and Satoro wanted to capture the ephemeral essence of a small sat before its final destination in orbit. Inspired by the potential of small sats to redefine possibilities in space, the photographs play with contrasts in lighting, and proportions, spotlighting the possibilities of this small yet empowering technology.
- Project Duration
- Two-day shooting in Taipei.
- Operation Flow
- Satellite photography for digital and print applications.
- Patents
- Copyrights belong to Satoro, 2023.
- Team Members
- CEO: Silvia Yu
Creative Director: Chris Chung
BD Director: Raychard Huang
Senior Strategists: Nathan Liao, Lucas Willery
Account Managers: Peggy Lee, Jasmine Hung - Image Credits
- Image Credits:
Client: Satoro Inc.
Agency: RedPeak
Production: Howard Chang, Andy Tsui
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