Snow Mountain Lounge Pusat Pengalaman Pemasaran by Song Han

Snow Mountain Lounge Pusat Pengalaman Pemasaran by Song Han is a highly esteemed winner of the very prestigious 2024 A' Design Award Perak in Reka Bentuk Ruang Dalaman dan Pameran Competition Category.

PerakDalaman· 2024

Snow Mountain Lounge Pusat Pengalaman Pemasaran

by Song Han

Client: Galaxy Holdings

A' Design Award Perak Winner in Dalaman Category

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Verified Award Winner
Verify Award Status for #151591

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Snow Mountain Lounge Pusat Pengalaman Pemasaran

Snow Mountain Lounge ialah sebuah pusat pengalaman pemasaran di Chengdu, China. Ruang dalaman ini memainkan beberapa peranan, termasuk sebagai dewan pameran bandar, pusat perkhidmatan kerajaan dan pusat seni komuniti. Ruang tersebut dibahagikan kepada zon-zon yang jelas mengikut keperluan yang berbeza. Sebuah instalasi utama yang dinamakan Aurora Polaris terbentang sepanjang kira-kira 300 meter dan diperbuat daripada banyak kepingan akrilik, memberikan penampilan yang lutsinar dan ringan. Permukaan dalaman dan luaran mengalir antara satu sama lain. Cahaya digunakan di seluruh ruang untuk menyokong perkongsian, keterbukaan dan interaksi. Projek ini disiapkan pada tahun 2021.

The Recognition

About the A' Design Award Perak

Snow Mountain Lounge Pusat Pengalaman Pemasaran ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Snow Mountain Lounge Pusat Pengalaman Pemasaran diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Snow Mountain Lounge Pusat Pengalaman Pemasaran ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design focuses on presenting a dual-marketing experience center engaged in industry, business, office, residence and hotel among other aspects. Besides, it will serve as municipal urban exhibition hall, community-oriented government service center, urban garden community art center and so on. For these reasons, there should be a subtle balance between grand vision, futuristic space and design individuality because it lies at the core of designing process.
Dimensions & Packaging: Installation artwork namedAurora Polaris,The length is about 300 meters.
Tags: Creation City、Snow Mountain Lounge
Production Technology: We build a large installation named “Aurora Polaris” This cryogenic work of art is created on a cosmic scale using many pieces of acrylic. So, you can imagine how transparent and ethereal it is. Wow, it’s an epitome of sparkling beauty and ultimate mystery!
Design Challenge: First, the exterior facades and the interior spaces blend into each other without showing any sign of unnatural design or fabrication. Second, various spaces interactive with light are used to the greatest extent possible for the sake of sharing, opening, and interaction with humans.
Research: The space must be alive.
A human in the space should be beautiful.
The space should be embracive.
Inspiration: The entire building looks like a sparkling diamond just discovered or a bright, ethereal wing. But when it comes to interior design, all our effort is to divide the space into different zones strictly and adapt those zones to various needs for the space.
Project Duration: The project started in January 2021 in Chengdou and finished in October 2021 in Chengdou, and was exhibited in Chengdou in October 2021.
Operation Flow: One building pokes into the azure sky while another gets half-embedded into the earth. One building is folded and turned while another is rolled and lapped.
Team Members: Shenzhen Horizon Space Design Co., Ltd. and Song Han
Image Credits: Main Image: Photographer XuFeng Jin, The reception area,Designer Song Han,2021.
Optional Image #1:Photographer XuFeng Jin, The reception area,Designer Song Han,2021.
Optional Image #2:Photographer XuFeng Jin, Discuss the area,Designer Song Han,2021.
Optional Image #3:Photographer XuFeng Jin, Discuss the area,Designer Song Han,2021.
Optional Image #4:Photographer XuFeng Jin, Art installation area,Designer Song Han,2021.