Daity Galaxy Pembungkusan Minuman Pencuci Mulut by Mohsen Koofiani

Daity Galaxy Pembungkusan Minuman Pencuci Mulut by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 A' Design Award Besi in Reka Bentuk Pembungkusan Competition Category.

BesiPembungkusan· 2024

Daity Galaxy Pembungkusan Minuman Pencuci Mulut

by Mohsen Koofiani

Client: Daity Galaxy

A' Design Award Besi Winner in Pembungkusan Category

13,986

Verified Award Winner

Verify Award Status for #152018

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Daity Galaxy Pembungkusan Minuman Pencuci Mulut

Jelas bahawa pembungkusan ini direka untuk kanak-kanak. Keharmonian antara reka bentuk dalam pelbagai perisa adalah jelas. Semuanya mempunyai irama dengan warna-warna cantik dan direka mengikut corak yang harmoni, rambut watak-watak itu disusun ke atas dengan cara yang berbeza untuk memfokuskan pandangan pada nama dan jenis pencuci mulut. Dalam reka bentuk ini, untuk menarik lebih perhatian kepada pembungkusan, watak-watak fantasi dan kebudak-budakan digunakan, yang dilaksanakan dengan teknik cat air dalam bahagian ilustrasi.

The Recognition

About the A' Design Award Besi

Daity Galaxy Pembungkusan Minuman Pencuci Mulut ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. Daity Galaxy Pembungkusan Minuman Pencuci Mulut diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. Daity Galaxy Pembungkusan Minuman Pencuci Mulut dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging design is related to a dessert drink in different fruit flavors. According to the design, it is clear that this design is specially designed for children.
The harmony between the designs is clear in different flavors and they all have a rhythm with stunning and attractive and sharp colors.
The hair of the characters is drawn upwards in a special way so that it is shown like the product inside the package and directs the movement of the eye towards the name and type of dessert.
Dimensions & Packaging: Tetraprism packaging consists of 7 layers, which are from the inside to the outside:
Two polyethylene layers adjacent to the product, aluminum foil, middle polyethylene layer, two cardboard layers, polyethylene layer adjacent to the air
The dimensions are 75 mm long, 180 mm high, and 75 mm deep
Tags: Dessert Drink, Drink, Dessert, Galaxy, Daity, Drink Package, Dessert Package, Dessert Drink Package, Package Design
Production Technology: The illustration on the packaging was done with watercolor technique and the choice of colors was very researched and the mentality of children was taken advantage of with a little supervision.
Design Challenge: The most difficult part of the project was reaching the common point of children's mental images in the research and the final result.
Research: Type of research: field and point research
Research goals: Getting to know the mood of children and understanding the color in them
Data collection and research tools: Use of multiple characters for each design and children's freedom to choose colors
Participants: children between 7 and 12 years old
The effect of the research: children's eagerness to see the final design and the effective result of the design
Inspiration: The design is inspired by the fantasy world of children. In the illustrations, each child imagines himself in the same world according to the taste of his favorite fruit. The design of children's world needs to know their spirit, and for this design, necessary research has been done and children's mentality has been used.
Project Duration: This project started in March 2023 and continues until now.
Operation Flow: The happy and carefree colors used in this packaging and the cartoon characters and its fantasy-dreamy atmosphere play a very important role in communicating visually with children. The attractiveness of color is the key tool of this packaging for better interaction and impact.
Image Credits: All of the images: Illustrator / Creator: Mohsen Koofiani