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The Morse 27 Collection Barang Kemas Boleh Tukar Ganti by Pearlstige Design Team

The Morse 27 Collection Barang Kemas Boleh Tukar Ganti by Pearlstige Design Team is a highly esteemed winner of the very prestigious 2024 A' Design Award Gangsa in Reka Bentuk Barang Kemas Competition Category.


GangsaBarang Kemas· 2024

The Morse 27 Collection Barang Kemas Boleh Tukar Ganti

by Pearlstige Design Team

Client: Pearlstige

A' Design Award Gangsa Winner in Barang Kemas Category

28,804

Verified Award Winner

Verify Award Status for #154263

Colors

The Design

About The Morse 27 Collection Barang Kemas Boleh Tukar Ganti

Koleksi Morse 27 ialah satu set barang kemas boleh tukar ganti yang berdasarkan kod Morse. Empat aksesori asas digabungkan untuk mengeja 26 huruf abjad Inggeris, jadi perkataan, frasa dan ayat boleh dipakai sebagai mesej peribadi. Setiap keping diperbuat daripada mutiara air tawar semula jadi bermutu tinggi, sebahagiannya dihiasi dengan aksen zirkon, serta rantai perak S925. Kancing bentuk-C berbentuk salib pada kedua-dua hujung membolehkan sambungan yang kukuh serta pemasangan dan penanggalan yang mudah. Panjang dan jenis aksesori boleh diubah suai untuk membentuk kalung, gelang tangan, rantai pinggang, rantai cermin mata dan hiasan beg. Reka bentuknya bersifat minimalis dan neutral dari segi jantina.

The Recognition

About the A' Design Award Gangsa

The Morse 27 Collection Barang Kemas Boleh Tukar Ganti ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. The Morse 27 Collection Barang Kemas Boleh Tukar Ganti diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. The Morse 27 Collection Barang Kemas Boleh Tukar Ganti memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Morse 27 Collection Redefines Pearl Jewelry Design, shattering the conventional approach of attributing product value solely through materials and craftsmanship. By integrating pearls with Morse code, it transcends the confines of materiality, evolving into a medium of emotive connection. This innovative fusion enhances personalisation and distinctiveness. Moreover, the minimalist and gender-neutral design ethos surpasses traditional jewelry norms, balancing delicacy with a casual flair.
Dimensions & Packaging
As a customizable jewelry product, the number of selected accessories varies, resulting in different sizes and weights. Below are the details for the basic accessories:
"da" has dimensions of 0.6 cm x 0.6 cm x 2.4 cm, weighing 0.64 grams.
"di" has dimensions of 0.6 cm x 0.6 cm x 1.8 cm, weighing 0.81 grams.
"didi" has dimensions of 0.6 cm x 0.6 cm x 2.4 cm, weighing 1.14 grams.
"dididi" has dimensions of 0.6 cm x 0.6 cm x 3 cm, weighing 1.5 grams.
Tags
Pearls, silver, Morse code, bracelets, necklaces, fashion, jewelry, transformable, customisable, DIY
Production Technology
We choose top-grade 5A natural freshwater pearls, some adorned with zircon accents. With a sleek, polished finish, they're paired with S925 silver chains. Each piece features unique cross-shaped C-clasp assembly at both ends, allowing secure connection with other accessories. This gravity-assisted design ensures firmness during wear, creating a versatile product. Crafted with precision and ingenuity, our exquisite and original creations are made using recyclable premium materials.
Design Challenge
Considering the individual accessories' tendency to fall due to balance issues and the desire for users to easily assemble and
disassemble them, this project faced significant challenges in achieving a balance between stability and ease of disassembly
for individual accessories. Overcoming these challenges required extensive experimentation and fine-tuning of the design, achieving the desired equilibrium between form and functionality. This process led to the creation of a stunning jewelry design.
Research
Pearls stand out as one of the few jewelry treasures nurtured by living organisms, it is also the offspring of nature, embodying
sustainable beauty that is highly sensitive to environmental changes.Through our brand as a medium, we aspire to retell the
story of pearls, reconstructing them as cultural symbols relevant to the present era, becoming vessels and expressions of
emotions for contemporary women.
Inspiration
Pearls, the gems nurtured by nature itself, serve as brand's creative nucleus. Rooted in innovation, our designs propagate the unique power harbored within pearls. The Morse 27 Collection reimagines pearls to embody the essence of Morse code, reinterpreting the 26 English letters. It articulates single words, phrases, or sentences,a silent medium for expressing hopeful aspirations. Just like pearls, it radiates kindness and love to others during the pursuit of self-cultivation.
Project Duration
The project began in Shanghai in October 2022. The initial draft was completed by November, and after six months of
refinement, the first sample version was achieved in May 2023. Three rounds of sample revisions were conducted in June,
leading to the final version. The project was officially launched in the Chinese market in late July and globally rolled out in early September.
Operation Flow
The Morse 27 Collection creatively rearranges 26 English letters into Morse code patterns through the arrangement of 4
fundamental accessories. It enables the expression of single words, phrases, or sentences. Additionally, the meticulous design and craftsmanship facilitate effortless assembly and disassembly of the accessories. This innovative concept allows for customization of length and accessory type, forming necklaces, bracelets, waist chains, eyewear chains, bag ornaments, and more.
Patents
Product Appearance Patent Number: 2023302935827;2023302934557;2023302935047;2023302934260
Patent Holder: Shen Junyao
Patent Application Year: 2023
Jurisdiction: China
Team Members
N/A
Image Credits
Image#1: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.
Image#2: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.
Image#3: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.
Image#4: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.
Image#5: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.
Video Signature: Visual Creativity Director Ni Zhuangzhuang,The Morse 27,2023.

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