Korea Goheung Yuza Wine Pembungkusan by Jian Sun

Korea Goheung Yuza Wine Pembungkusan by Jian Sun is a highly esteemed winner of the very prestigious 2024 A' Design Award Perak in Reka Bentuk Pembungkusan Competition Category.

PerakPembungkusan· 2024

Korea Goheung Yuza Wine Pembungkusan

by Jian Sun

Client: Sun Design

A' Design Award Perak Winner in Pembungkusan Category

36,582
Verified Award Winner
Verify Award Status for #156849

View at A' Design Award Press Release Award Badge

Colors

The Design

About Korea Goheung Yuza Wine Pembungkusan

Wain yuzu kami yang direka secara kreatif, diilhamkan oleh kisah Tiga Kerajaan mengenai Huan Xiong, menampilkan pembungkusan berukiran rumit dan cawan berkaki tinggi, memancarkan kemewahan bersejarah. Dibungkus dalam kotak kayu walnut mesra alam, wain yuzu ini menawarkan manfaat kesihatan dan pilihan bergaya, memperingati 30 tahun pertukaran budaya di Daerah Gaoxing.

The Recognition

About the A' Design Award Perak

Korea Goheung Yuza Wine Pembungkusan ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Korea Goheung Yuza Wine Pembungkusan diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Korea Goheung Yuza Wine Pembungkusan ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In commemoration of 30 years of cultural exchange and diplomacy, Gaoxing County unveils a cleverly designed yuzu wine. Inspired by the tales of Huan Xiong from the Three Kingdoms, the packaging and high-footed cups exude history and luxury. The yuzu wine, packaged in an eco-friendly walnut wood box, offers health benefits and a stylish, sustainable choice. As the flagship of Gaoxing County, it embodies regional charm and cultural heritage, appealing to a fashionable audience.
Dimensions & Packaging: W 9mm x D 30mm x H 23mm，Technical features encompass advanced carving technology for the packaging, precision molding techniques for the high-footed cups, and a production process for the yuzu wine that integrates traditional fermentation methods with contemporary quality control measures.
Tags: #Modern Aesthetics#Sustainable Design#Yuzu Wine#Eco-friendly Packaging
Production Technology: The product seamlessly blends traditional craftsmanship with modern technologies, from intricately carved packaging to precision-molded high-footed cups, ensuring a harmonious synthesis of the past and the present.
Design Challenge: The creative journey of intertwining the Three Kingdoms tale of Huan Xiong into a modern product posed a delicate challenge of preserving historical authenticity while infusing contemporary allure. Navigating this balance, from the intricately carved packaging to the high-footed cups, required a fusion of traditional opulence with advanced carving and molding technologies, amplifying the richness of the narrative.
Research: This research explores the harmonious integration of historical narratives and modern aesthetics in the design and production of a culturally rich product, blending traditional craftsmanship with cutting-edge technologies to create a unique and engaging user experience.
Inspiration: Their product is rooted in the legendary tales of the Three Kingdoms, creatively weaving the story of Huan Xiong and animals into a rich cultural narrative. The intricately carved packaging and high-footed cups embody historical opulence, complemented by an eco-friendly walnut wood box. The yuzu wine, with its health benefits and stylish appearance, captures the essence of the story and the region, making it a modern and fashionable choice for consumers.
Project Duration: May June 2021, Korea
Operation Flow: The user experience is designed to be seamless, with an intuitive operation and a streamlined process. Users interact effortlessly with the intricately carved packaging, revealing the historical narrative. The high-footed cups enhance the tactile interaction, combining style with user-friendly design.

The eco-friendly walnut wood box opens easily, showcasing sustainability in both material and functionality. The yuzu wine consumption process is straightforward, with a focus on enhancing the user's enjoyment and appreciation of the product.
Patents: Photographers sun jian
Team Members: Sun Jian
Image Credits: Sun Jian