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Le Chateau XO Pembungkusan Cognac oleh Tiago Russo and Katia Martins

Reka bentuk Le Chateau XO Pembungkusan Cognac oleh Tiago Russo and Katia Martins ialah pemenang yang sangat dihormati bagi 2024 A' Design Award Perak yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Pembungkusan.


PerakPembungkusan· 2024

Le Chateau XO Pembungkusan Cognac

oleh Tiago Russo and Katia Martins

Klien: Le Portier

Pemenang A' Design Award Perak dalam Kategori Pembungkusan

36,526

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #160085

Warna

Reka Bentuk

Mengenai Le Chateau XO Pembungkusan Cognac

Le Chateau XO ialah pembungkusan untuk cognac. Botol kaca ini mempunyai garisan geometri yang tajam dan profil leper yang menyokong genggaman yang mantap. Bahagian tapaknya membantu mengimbangi botol semasa menuang. Bahagian leher botol dikemaskan dengan profil logam emas, diukir dan berteksturkan knurl, serta dimahkotai dengan penutup gelap berhiaskan kemasan logam. Kotak persembahan disaluti suede yang dicetak, dibos timbul dan berkerajang, dengan bahagian dalam berwarna krim cerah, kemasan emas serta ira kayu gelap di bahagian luar. Sebuah buku kecil disimpan di dalam kotak tersebut. Reka bentuk ini bertujuan memberikan cognac ini kehadiran yang jelas dan bermartabat tinggi.

Pengiktirafan

Mengenai A' Design Award Perak

Le Chateau XO Pembungkusan Cognac ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Le Chateau XO Pembungkusan Cognac diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Le Chateau XO Pembungkusan Cognac ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik
An evolution of the brand's portfolio, Le Chateau XO brings a more premium, striking and luxurious approach to Le Portier Cognac. The bottle's harsh geometric lines associated with a flattened profile allows for an optimal grip, with the bottle's base assisting in the gravity balance for pouring. The packaging further enhances the senses, with a soft suede texture cladding bottle and booklet, separated by a finely crafted gold trim from the rich wood shades that pay tribute to the cognac casks.
Dimensi & Pembungkusan
Knurls, grooves, embossing and engraving define the intricacies of Le Chateau XO. With clean aesthetics, without organic ornament, the glass vessel focuses on minimalist artwork, where textures add an additional layer of intensity to the touch, which is enhanced and translated into the box itself. Embossed and engraved layers add an additional complexity do the suede, with a metal trim shadow gap generating the additional depth to the outer box, Le Chateau XO is an immersive sensorial journey.
Tag
Cognac, luxury, design, craftsmanship, Shannon, experience, immersion, packaging, product, exclusive
Teknologi Pengeluaran
Le Chateau XO's bottle neck receives a gold metallic profile all the way around, engraved and knurled to bring additional texture and grip to the elongated neck. Above, a dark obsidian closure with metal trims top the luxurious feel of the bottle, with the harsh, cold materials contrasting with the cognac's natural colour and the softness of the box interiors. Printed, embossed and foiled suede bring an immersive, highly sensorial texture to the box, culminating in the deep wood grain outside.
Cabaran Reka Bentuk
The XO cognac product language is one of elegance and elevation. Across the market, it is often seen utterly different approaches, but usually with the tendency to attach an organic shaping towards this type of product and vessel. For Le Chateau XO, design process focused on a completely different language, disruptive, luxurious, yet approachable. Clean, strikingly linear aesthetics are balanced with elongated curvatures and thick glass, providing the ultimate presence to this product.
Penyelidikan
With a direct focus on the history of Shannon Sharpe and Mary Porter that is a reflection of the brand heritage, Le Chateau XO aims to intense visual assets, to the delicate luxurious elegance that highlights the product's shaping, the cognac itself, and becomes, on its own, a striking presence across any shelf. A stand-out design, in a bottle that brings attention to itself whilst highlighting the natural colours of the cognac, elevating the experience throughout box and vessel altogether.
Inspirasi
The second launch for Le Portier Cognac, Le Chateau XO follows the success and heritage of the entry-level Shay VSOP cognac. Tailored to a more premium market, with a more aged spirit, the brand's second iteration focuses on a less organic approach than its predecessor. Sharpened curves and a straightened base with a thicker ice allow for a bolder, striking presence of the bottle alone, where the experience box combines cream suede and fine gold detailing with a reach dark tinted oak outside.
Tempoh Projek
As a direct successor of Shay VSOP, Le Chateau XO design process came naturally in the following months that followed the arrival of the VSOP version onto the market and its immediate nationwide success. The bottle, completely reinvented and the gold details on both vessel and packaging, such as the profiles that lead to the clasp or the medallion on the back, have been perfected over time to ensure the ultimate luxurious finish that combines excellence, boldness and elegance to this product.
Aliran Operasi
Open the box through the side clasp, whilst contemplating the dark satin wood tones and gold detailing. Inside, the dark tones are contrasted by a light cream suede wrapping the whole interior of the box. On the left side, educational information is foiled onto the fabric, with a booklet allocated in the same finish. On the right, a low opacity pattern is applied to the inlay where the bottle sits, creating further depth and intensity to the reflections across the glass vessel and metallic trim.
Ahli Pasukan
Tiago Russo
Katia Martins
Kredit Imej
Le Portier Cognac

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