Rebranding Emplus Identiti Emplus by Ruud Winder - Rebrandt®

Rebranding Emplus Identiti Emplus by Ruud Winder - Rebrandt® is a highly esteemed winner of the very prestigious 2024 A' Design Award Gangsa in Reka Bentuk Grafik, Ilustrasi dan Komunikasi Visual Competition Category.

GangsaGrafik· 2024

Rebranding Emplus Identiti Emplus

by Ruud Winder - Rebrandt®

Client: Rebrandt®

A' Design Award Gangsa Winner in Grafik Category

16,225

Verified Award Winner

Verify Award Status for #160251

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Rebranding Emplus Identiti Emplus

Dalam dunia yang sentiasa berubah, jangkaan dan keperluan pesakit turut berubah dalam landskap penjagaan kesihatan. Jabatan perubatan kecemasan mestilah yang pertama menjangka perubahan dalam penjagaan perubatan. Untuk terus bermaklumat dalam bidang baharu ini, Emplus menawarkan latihan dan bimbingan. Dalam reka bentuk ini, jabatan Perubatan Kecemasan digambarkan dengan palang perubatan yang tipikal, tetapi dengan titik pada bahagian yang hilang. Simbolisme ini, yang merujuk kepada kepingan teka-teki yang hilang yang disediakan oleh Emplus, turut ditunjukkan dalam ilustrasi.

The Recognition

About the A' Design Award Gangsa

Rebranding Emplus Identiti Emplus ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Rebranding Emplus Identiti Emplus diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Rebranding Emplus Identiti Emplus memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The world around us is constantly changing, and so are the demands of the patients, and the way we provide healthcare. Emergency Medicine was always and will always be at the forefront of healthcare. Emplus offers training courses for Emergency Medicine professionals. The essence of the Emplus identity design is to captured the dynamics and visualizing that missing piece that makes the difference. The different forms are used alternately and increase the experience of the changing world and the dynamics of the profession. They symbolize the shifts in focus to the new situation.
Dimensions & Packaging: European DIN sizes.
Tags: EMplus, design, Ruud winder, emergency medicine, courses, The Netherlands
Production Technology: Digital and paperwork
Design Challenge: Keep it as simple as possible, but still telling so much, that's a challenge!
Research: The creative team has made endless test series to arrive at the correct layout and the right size of the dots.
Inspiration: Inspired by the visual language typically used in the medical world, the designer wanted to create new forms by abstracting the essence and delving deeper into simplicity. The combination of the red cross with a subtle aqua-colored dot creates a medical icon with the nuance of the 'missing piece' for which Emplus provides the training.
Project Duration: EMplus started in 2023 and will continue to grow the following years.
Operation Flow: The different forms are used alternately and increase the experience of the changing world and the dynamics of the profession. They symbolize the shifts in focus to the new situation.
Patents: All rights: Rebrandt / Ruud Winder 2024
Team Members: ruud winder - branding Architect and Designer
peter puntman - Motion Graphics
linda kaandorp — dtp
veronica stroomer — Microsoft documents
simone winder — assistent designer
Image Credits: All rights: Rebrandt / Ruud Winder 2024