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Mayday Fly to 2022 Konsert by B'in Live

Mayday Fly to 2022 Konsert by B'in Live is a highly esteemed winner of the very prestigious 2025 A' Design Award Perak in Reka Bentuk Hiburan, Penciptaan Kandungan dan Media Penstriman Competition Category.


PerakMedia· 2025

Mayday Fly to 2022 Konsert

by B'in Live

Client: B'in Live

A' Design Award Perak Winner in Media Category

Colors

The Design

About Mayday Fly to 2022 Konsert

Jelajah Fly to 2022 Mayday merupakan jelajah penting selepas konsert dalam talian tanpa penonton mereka di tengah pandemik Covid-19. Persembahan bermula di bilik latihan kecil, berpindah ke Stadium kosong, dan berakhir dengan penonton secara langsung, melambangkan pemulihan global kepada kehidupan normal daripada sekatan pergerakan. Berbeza dengan persediaan mewah mereka sebelum ini, jelajah ini memberi tumpuan kepada imej tulen untuk menyampaikan emosi manusia dan menonjolkan tema berpusatkan manusia seperti isu alam sekitar global, cabaran sosial berkaitan pandemik, kehidupan seharian, dan hubungan manusia. Persembahan bertujuan membolehkan penonton berempati dan melepaskan emosi, mewujudkan kesan sosial yang positif

The Recognition

About the A' Design Award Perak

Mayday Fly to 2022 Konsert ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Mayday Fly to 2022 Konsert diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Mayday Fly to 2022 Konsert ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The concert depicts society's current state featuring six classic songs with plenty of on-location shots videos. Through these authentic visuals, it conveys that amidst societal turmoil, the best everyone can do is to excel in their own responsibilities, hoping for the day when normalcy returns. But there is still some benefit that the Earth's environment gains respite from human activities coming to a halt. By supporting each other, after the adversity passes, we will radiate beautiful smiles.
Dimensions & Packaging
The stage has the largest-ever 132-meter-wide LED screen and a 140-meter extended runway stage. The video content employs a parallel universe filming technique with split screens and intertwined stories, illustrating the invisible connections between two unrelated worlds. It symbolizes that despite social distancing or physical separation, the closeness of relationships remains intact as long as hearts are connected, prompting reflection and redefining relationships between people.
Tags
Mayday, Covid-19, Pandemic, Positive Energy, Strength, Mask, Hope
Production Technology
The concert merges classic songs with on-location shots and innovative program design, leading fans to reflect on pandemic experiences. Addressing environmental and humanistic concerns, it forges a deep audience connection and delivers optimism and positive energy.

Demonstrating Mayday's ability to connect through powerful visuals and heartfelt performances, the concert provides solace and hope, underscoring human resilience and unity in overcoming adversity. Showing music is healing and unifying power.
Design Challenge
Organizing a concert amid the pandemic is a daunting task. Every aspect of the performance is interconnected, so any change impacts the entire event. The pandemic's unpredictability and the halt on live events demand constant adjustments and quick responses. Under the belief that "Be the Strength You Need," the team meticulously plan the transition from online to in-person, striving for perfection in every detail. The sight of satisfied smiles and emotional tears from the audience validates their hard work.
Research
Be the Strength You Need. Transitioning from online to in-person, the concert owes its success to the efforts of society's fight against COVID-19. As it concludes, Mayday shares heartfelt reflections and counts down to the new year with fans. Dazzling fireworks were bidding farewell to the pandemic and resonating deeply with the audience. This concert signifies hope and unity in the post-pandemic era, setting a new standard for live events with its innovative fusion of music and visual artistry.
Inspiration
In 2020, due to Covid-19 lockdowns, social and large-scale events worldwide were halted. To uphold their annual "Mayday in May" tradition, Mayday hosted Taiwan's first no-audience online concert, "Mayday Live in the Sky," at Taipei Stadium. This groundbreaking event garnered over 40 million views, providing significant encouragement during uncertain times. As the pandemic eased, Mayday continued this concept with their Fly to 2022 tour, marking their return to live performances.
Project Duration
The project started in January 2022 in Taichung and toured around the world.
Operation Flow
Fans initially skeptical of the "missing" theme were deeply moved by the concert. The song "Braveness+Breakthrough Day", accompanied by visuals depicting people's daily struggles, evoked tears, particularly among those facing hardships. Through stage design, lighting, and the program, the concert expressed profound feelings of longing, transforming the unspoken words and unperformed songs of isolation into an unforgettable experience that inspired the audience with positive energy and courage to begin anew.
Team Members
Concert Director:YuHsuan Wu
Concert Associate Director:SihJie Chen
Production Manager:TungHan Yu
Visual Director:YenChih Chen / YuHsiang Cheng / KuanWen Chen
Visual Design:YenChih Chen / YuHsiang Cheng / HuanSheng Chiu
Stage Design:YiJou Lin
Lighting Design:HsiangLin Wu / SsuChi Chen
Laser Design:ChenChieh Hsia / YuTe Hsu
Live Sound Design:ChihYang Chuang / ShihChieh Huang / LeungKing Au / YenKai Chuang
Image Credits
B'IN MUSIC INTERNATIONAL LIMITED

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