Pengu Buddy Sistem Penjejakan Kesihatan Haiwan by Here Design Studio is a highly esteemed winner of the very prestigious 2025 A' Design Award Besi in Reka Bentuk Sosial Competition Category.
BesiSosial· 2025
Pengu Buddy Sistem Penjejakan Kesihatan Haiwan
Client: Georgia Aquarium
A' Design Award Besi Winner in Sosial Category
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- Verified Award Winner
- Verify Award Status for #163059
The Design
About Pengu Buddy Sistem Penjejakan Kesihatan Haiwan
Pengu Buddy ialah sistem penjejakan kesihatan haiwan yang direka untuk habitat penguin. Sistem ini menggabungkan robot bawah air dengan aplikasi mudah alih. Robot ini berfungsi sebagai mainan untuk penguin dan menggalakkan aktiviti melalui permainan yang dikawal oleh pengunjung melalui aplikasi tersebut. Semasa bermain, robot mengumpul data visual dan akustik serta menghantar data tersebut ke papan pemuka yang digunakan oleh penjaga haiwan untuk pemantauan kesihatan. Aplikasi ini turut menawarkan kandungan pendidikan mengenai penguin serta pilihan untuk menyokong pemuliharaan melalui derma dan hadiah.
The Recognition
About the A' Design Award Besi
Pengu Buddy Sistem Penjejakan Kesihatan Haiwan ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. Pengu Buddy Sistem Penjejakan Kesihatan Haiwan diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. Pengu Buddy Sistem Penjejakan Kesihatan Haiwan dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- PenguBuddy is an interactive health data tracking system combining technology and wildlife care. It features an underwater robot that acts as both a playful toy for penguins and a data collection tool for keepers. The companion mobile app lets visitors control the robot, enjoy immersive interactions, access educational content, and support conservation through donations and gifts. This innovative solution drives positive social impact in wildlife conservation and public engagement.
- Dimensions & Packaging
- The mobile app interface was designed with iOS guidelines. The underwater robot dimensions: Width 640 mm x Depth 120 mm x Height 500 mm
- Tags
- Animal Computer Interaction, Health Monitoring, Interactive Robot, Penguin Conservation, Education, Visitor Engagement, Mobile App
- Production Technology
- We used Figma and Adobe After Effects to design UI interfaces and also leveraged Rhino to create and render the underwater robot 3D model. Beyond that, we also tested some sensor hardware in the Georgia Institute of Technology ACI Lab.
- Design Challenge
- The central design challenge involved harmonizing penguin welfare with captivating visitor interaction, navigating obstacles such as robot durability, online data processing, and ethical animal engagement. Solutions prioritized two key areas: meticulous material testing and ethical design, ensuring robot safety and scientifically informed movement patterns for responsible monitoring. And user-centric interaction design, featuring an intuitive mobile application with gamification and educational content to transform visitors from passive observers to active participants in penguin welfare.
The first is the rigorous material testing and ethical design. The underwater robot materials were extensively tested for safety and durability. The movement patterns were carefully designed to mimic animals in the African penguin colony and were informed by research scientists to guarantee ethical monitoring practices.
On the other hand, we conducted user-centric interaction design. The mobile application prioritized intuitive controls, catering to a diverse user base. Gamification and educational content were integrated to foster active, empathetic engagement, transitioning visitors from passive observers to active participants in penguin welfare. - Research
- This research involved multiple research approaches, including field study, 30 hours of observation, 8 interviews with keepers and visitors, and prototype testing with 12 participants. Observation helped us understand interactions between visitors, keepers, and penguins. Interviews revealed pain points and expectations. We explored existing health tracking technologies and developed core design concepts using environment enrichment, robot interaction, and AI data insights. User feedback from prototype testing guided our design improvements.
- Inspiration
- Zoo animals, including penguins, often experience mood and behavior changes due to environmental and habitual shifts, leading to depression, reduced appetite, and decreased activity. However, the existing technology lacks effective data tracking for individual penguins.
The design solution draws inspiration from penguins' natural play behaviors and environmental enrichment strategies. By leveraging interactive robotic technology, we created a system that tracks penguin activity data and fosters engaging interactions between penguins and humans. - Project Duration
- The project started in January 2023 and completed concept phase on February 2024 in Atlanta.
- Operation Flow
- This project connects penguins, visitors, and keepers through an interactive system. Visitors control the robot via the app, creating playful interactions with penguins. The robot collects visual and acoustic data about penguins' activity and sends it to the keeper's dashboard for health monitoring. The app further enriches the visitor experience through educational content and conservation content, facilitating a meaningful connection between human interaction and scientific observation.
- Patents
- N/A
- Team Members
- UX Designer: Yuwei Li
UI Designer: Xinyue Ren, Yuchuan Yu
Industrial Designer: Han Huang, Youyang Hao - Image Credits
- Melody Moore Jackson, Georgia Tech ACI Lab
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