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Tawuniya Aplikasi Mudah Alih Insurans by Prashant Dixit

Tawuniya Aplikasi Mudah Alih Insurans by Prashant Dixit is a highly esteemed winner of the very prestigious 2025 A' Design Award Gangsa in Reka Bentuk Teknologi Mudah Alih, Aplikasi dan Perisian Competition Category.


GangsaMudah Alih· 2025

Tawuniya Aplikasi Mudah Alih Insurans

by Prashant Dixit

Client: Tawuniya

A' Design Award Gangsa Winner in Mudah Alih Category

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The Design

About Tawuniya Aplikasi Mudah Alih Insurans

Tawuniya ialah aplikasi mudah alih untuk perkhidmatan insurans. Aplikasi ini merangkumi insurans motor, kesihatan dan harta benda dalam satu antara muka. Bahagian khusus menyokong tuntutan salah laku perubatan. Pengecaman aksara optik dan kecerdasan buatan membaca dokumen yang dihantar, mengekstrak maklumat penting dan menghasilkan ringkasan ringkas. Panduan masa nyata membantu pengguna melengkapkan setiap langkah. Tawuniya dibina menggunakan rangka kerja rentas platform dan boleh beroperasi pada peranti iOS dan Android. Sokongan dwibahasa membolehkan bacaan dari kiri ke kanan dan kanan ke kiri.

The Recognition

About the A' Design Award Gangsa

Tawuniya Aplikasi Mudah Alih Insurans ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Tawuniya Aplikasi Mudah Alih Insurans diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Tawuniya Aplikasi Mudah Alih Insurans memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This innovative platform redefines the claims process, particularly for medical malpractice cases, by integrating advanced ocr and ai technologies. Users can effortlessly submit required documents, which are analyzed to extract key information and generate concise summaries. This approach streamlines the traditionally cumbersome process, offering unprecedented speed and efficiency. The design's strength lies in its ability to seamlessly combine user centric functionality with cutting edge technology, ensuring a superior, hassle free experience.
Dimensions & Packaging
The app designed and optimized to ensure seamless functionality across devices. Its core modules include motor, health, and property insurance services, enhanced by AI-driven OCR technology for medical malpractice claims. It built to help the user and for scalability and flexibility, the app operates with efficient resource management, ensuring high performance across platforms. Technical specifications include a responsive design supporting resolutions from 360 x 640 pixels (mobile) to 1920 x 1080 pixels (desktop/web views), ensuring compatibility with diverse device standards and screen aspect ratios.
Tags
Digital insurance, AI Driven Claims, User Experience, Medical Malpractice, Motor Insurance, Ocr Technology, Insurance Innovation
Production Technology
The Super App leverages modern development tools and frameworks to deliver a robust and flexible user experience. Built using Flutter, a highly efficient cross-platform framework, the app ensures seamless functionality on both iOS and Android devices. Integrations is achieved through API connections and in app web views, allowing users to explore and buy cars easily. Advanced OCR and AI systems enhance the medical malpractice claims workflow by providing document analysis, intelligent recommendations, and real-time guidance. Dual language support LTR and RTL ensures accessibility, meeting diverse user needs.
Design Challenge
The project faced challenges in balancing innovative design with regulatory compliance and addressing diverse user needs. Cultural and social norms in Saudi Arabia necessitated inclusive yet locally aligned designs. Adapting to rapidly evolving technologies and ensuring accessibility for all demographics were additional obstacles. Limited real-time user data initially delayed insights. Through cross-functional collaboration and adaptive tools, these challenges were successfully navigated, resulting in a compliant and user-focused solution.
Research
The research adopted a user centered approach to enhance digital experiences on Tawuniya.com. It aimed to identify usability challenges, improve accessibility, and optimize engagement. Using a mixed-methods methodology, surveys, interviews, and usability tests were conducted alongside analytics tools. Participants included diverse user segments, such as customers, agents, and corporate partners. Insights revealed navigation and content clarity issues, leading to actionable redesign strategies.
Inspiration
The inspiration for this project stemmed from a vision to make insurance more accessible, efficient, and user centric. Observing the evolving needs of Saudi consumers, the idea was to integrate cutting-edge AI and UX design to bridge gaps in the industry. By prioritizing health, safety, and convenience, the aim was to create a platform that not only meets but exceeds user expectations, empowering individuals and families with tailored solutions.
Project Duration
The project commenced in January 2023 in Saudi Arabia and is scheduled for completion in December 2023.
Operation Flow
Tawuniya Super App operates through a simple and user friendly flow, starting with the landing page where users can easily navigate through various insurance services, such as motor, health, and property insurance. After selecting their preferred service, users are guided to complete their transactions smoothly. Key steps include registering or logging in, exploring available options, and purchasing or managing policies. Real time AI assistance ensures quick resolutions, with seamless integrations allow users to buy a car within the app.
Patents
All intellectual property, including patents, trademarks, and registered copyrights, related to this project are owned by Tawuniya. This includes the design concepts, user interface elements, proprietary research methodologies, and content developed during the project. All materials are protected under applicable Saudi Arabian and international intellectual property laws.
Image Credits
© 2024 Tawuniya 2024, All Rights Reserved.

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