Gentle X Berus Gigi Elektrik by Kunal Momaya and Atul Zanjurne

Gentle X Berus Gigi Elektrik by Kunal Momaya and Atul Zanjurne is a highly esteemed winner of the very prestigious 2025 A' Design Award Besi in Reka Bentuk Produk Kecantikan, Penjagaan Diri dan Kosmetik Competition Category.

BesiProduk Kosmetik· 2025

Gentle X Berus Gigi Elektrik

by Kunal Momaya and Atul Zanjurne

Client: Tusk Oral Care

A' Design Award Besi Winner in Produk Kosmetik Category

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Verified Award Winner

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Colors

The Design

About Gentle X Berus Gigi Elektrik

Gentle X ialah berus gigi elektrik yang direka untuk penjagaan mulut harian. Berus ini melekat secara magnetik pada dok yang dipasang di dinding yang turut berfungsi sebagai stesen pengecasan wayarles, membolehkan peranti disimpan jauh daripada permukaan bilik mandi bagi mengurangkan risiko pencemaran silang. Tiga mod berus ditawarkan: Clean, Sensitive dan Whitening. Bulu berus arang lembut memberikan pembersihan yang lembut, manakala penutup perjalanan dengan lampu UV-C berfungsi untuk mendisinfeksi bulu berus semasa penyimpanan. Badan berus yang nipis mempunyai penarafan kalis air IPX7, dan motor sonik mencapai 40,000 getaran seminit.

The Recognition

About the A' Design Award Besi

Gentle X Berus Gigi Elektrik ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. Gentle X Berus Gigi Elektrik diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. Gentle X Berus Gigi Elektrik dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: GentleX redefines smart oral care with a wireless, magnetic charging system and an elegant wall mounted dock. This elevated design reduces cross-contamination on bathroom surfaces. Its Travel Cap with UV-C sterilization ensures complete hygiene on the go, while the ultrasleek form factor makes it compact yet powerful.
Dimensions & Packaging: Diameter: 20 mm x Height: 223 mm, Charging type: Wireless magnetic charging (integrated dock) & Type-C, Vibration speed: 40,000 vibrations/min, Working Voltage: 4.2V ~ 3.2V, Battery life: 40 days (2x/day, 2 min/session) & upto 100 days (with Wall Mount), Battery Specification: Li-ion battery, 10440 model, 550mAh, Waterproof Rating: IPX7, Motor Type: Sonic Motor
Tags: Electric Toothbrush, Oral Care, Wireless Charging Mount, Magnetic Wall Mount, UV-C Sterilisation, Travel-Friendly Design
Production Technology: GentleX has IPX 7 water-resistance keeping it protected against splashes and moisture.
Design Challenge: The biggest challenge in designing GentleX was integrating wireless charging into a slim, ergonomic form while ensuring 100 days battery life and IPX7 waterproofing. Embedding a compact coil system, optimizing power efficiency, and achieving seamless sealing required multiple PCB iterations and precision engineering. Advanced CAD modeling, material selection, and prototyping helped create a minimalist, high-performance design.
Research: The design of GentleX is rooted in extensive research on oral hygiene and user preferences. Ergonomic studies guided the toothbrush’s shape and size for maximum user comfort. Collaborations with dental professionals ensured compliance with oral health standards. Research on UV-C light verified its efficacy in bacterial elimination, and tests on bristle materials optimized gentleness and cleaning efficiency, resulting in a toothbrush that meets both practical and aesthetic needs.
Inspiration: GentleX is inspired by the elephant (strong, intelligent, and gentle), symbolizing both power and care in oral hygiene. Traditional toothbrushes and many existing electric models often lack ergonomics, hygiene solutions, and convenience-driven features. We envisioned GentleX as a seamless blend of technology, hygiene, and aesthetics, transforming the daily routine of brushing into an effortless and premium experience.
Project Duration: Duration: 4 to 5 months (Started- Sept 12 2024, completed- Jan 5 2025), Location: Mumbai (India)
Operation Flow: The toothbrush magnetically attaches to the wall mount, which serves as a wireless charging dock. Users can switch between three brushing modes- Clean, Sensitive, and Whitening to suit individual needs. The UV-C Travel Cap actively disinfects the bristles, ensuring bacteria-free storage. The soft charcoal bristles provide a deep yet gentle clean, ensuring optimal oral health.
Team Members: Kunal Momaya, Atul Zanjurne, Taranjeet Kaur, Utkarsh Singh