Mags Skin Jenama Deodoran by Gamze Binici

Mags Skin Jenama Deodoran by Gamze Binici is a highly esteemed winner of the very prestigious 2026 A' Design Award Gangsa in Reka Bentuk Pembungkusan Competition Category.

GangsaPembungkusan· 2026

Mags Skin Jenama Deodoran

by Gamze Binici

Client: Gamze Binici

A' Design Award Gangsa Winner in Pembungkusan Category

8,275

Verified Award Winner

Verify Award Status for #174274

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Mags Skin Jenama Deodoran

Mags Skin ialah projek identiti jenama dan pembungkusan yang dibangunkan untuk deodoran semula jadi yang direka khusus untuk kulit sensitif. Jenama ini dibina berpaksikan magnesium sebagai asas unsurnya, dilambangkan melalui tanda bulat yang diinspirasikan oleh atom. Reka bentuk kotak dua lapis memisahkan kehadiran jenama daripada maklumat produk yang terperinci, membimbing pengguna melalui pengalaman membuka pembungkusan yang jelas dan berfokuskan kepercayaan. Botol semburan memperluaskan pendekatan ini dengan bentuk ergonomik yang halus dan kemasan bertekstur yang mempertingkatkan nuansa premiumnya.

The Recognition

About the A' Design Award Gangsa

Mags Skin Jenama Deodoran ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Mags Skin Jenama Deodoran diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Mags Skin Jenama Deodoran memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A refined, minimalist brand identity and packaging system was created for Mags Skin, a company dedicated to delivering gentle, natural deodorant solutions for sensitive skin. The goal was to visually express the purity, efficacy and scientific grounding of the product while appealing to a wellness conscious audience.
Dimensions & Packaging: 37 x 37 x 138 mm box dimension
Tags: skincare, deodorant, body care, packaging, brand identity, wellness, personal care
Production Technology: The packaging features a dual layer box construction, combining brand presence with functional storytelling. The outer navy case serves as the brand's first impression, conveying professionalism and confidence. Nestled inside the outer case, the white interior box carries detailed product information, usage benefits and a clear breakdown of the natural ingredients. The spray bottle carries the same minimalist branding, designed for both aesthetic appeal and ergonomic use. Its textured finish creates a premium, tactile experience.
Design Challenge: It was important that the design felt clean and modern, but also gentle and approachable for people with sensitive skin.
Research: Mags Skin is a brand focused on creating natural deodorant specifically formulated for people with sensitive skin. The research began by understanding the needs of this audience, individuals who often struggle with irritation caused by traditional deodorants and are actively seeking safer, more transparent alternatives. I reviewed existing natural deodorant brands, studied how they communicate their benefits, and identified visual trends within clean skincare.
Inspiration: The identity system centers around magnesium, the active ingredient of the deodorant, as both the scientific and symbolic heart of the brand. The circular atom inspired logo represents magnesium’s elemental power.
Project Duration: The project development started in May 16, 2024. The production was completed in 2025, New York, USA.
Operation Flow: The separation of packaging layers mimics a clinical unboxing experience, building user trust while enhancing clarity. Through thoughtful structure, symbol driven design, and a consistent material palette, the brand captures attention while supporting a lifestyle of minimalism, wellness, and confidence.
Patents: Copyrights belong to Gamze Binici.
Image Credits: Gamze Binici