Ankodoki Jeli Kacang Manis oleh Fumiko Okazeri

Reka bentuk Ankodoki Jeli Kacang Manis oleh Fumiko Okazeri ialah pemenang yang sangat dihormati bagi 2026 A' Design Award Gangsa yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Pembungkusan.

GangsaPembungkusan· 2026

Ankodoki Jeli Kacang Manis

oleh Fumiko Okazeri

Klien: KINOSHITASEIAN Co., Ltd.

Pemenang A' Design Award Gangsa dalam Kategori Pembungkusan

7,462

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #176283

Lawati Laman Lihat di A' Design Award Siaran Akhbar Lencana Anugerah

Warna

Reka Bentuk

Mengenai Ankodoki Jeli Kacang Manis

Pakej ini dicipta untuk barisan yokan yang dilancarkan oleh pengeluar pes kacang Jepun yang sudah lama bertapak. Sambil mengekalkan nilai tradisional yokan, ia menyimpang daripada gaya pembungkusan berat yang konvensional. Reka bentuk nostalgik namun santai membawa kemesraan dan sifat mudah didekati, sepadan dengan sempurna dengan rasa organik dan ringkas gula-gula tersebut. Diterima baik walaupun oleh mereka yang tidak biasa dengan wagashi, ia telah mendapat pujian tinggi dan memenangi pelbagai anugerah di Jepun mahupun di luar negara.

Pengiktirafan

Mengenai A' Design Award Gangsa

Ankodoki Jeli Kacang Manis ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Ankodoki Jeli Kacang Manis diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Ankodoki Jeli Kacang Manis memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik: While preserving the authentic value of traditional yokan, this design redefines the conventional image of heavy packaging. By incorporating hand-drawn ingredient illustrations and vivid visuals, it creates a friendly, casual impression that evokes both nostalgia and warmth. The additive-free, naturally colored taste is conveyed through an organic expression, appealing even to audiences unfamiliar with wagashi.
Dimensi & Pembungkusan: Width 30 mm x Depth 18 mm x Height 82 mm
Tag: Casual style, watercolor illustration, organic concept, reinterpretation of tradition, Japanese sweets, modern wagashi, natural texture, cheerful experience
Teknologi Pengeluaran: Each individual package uses coated cardboard designed to withstand contact with liquid yokan during production. For the gift box, a refined, subdued color palette was selected to convey dignity as a present. While maintaining an elegant atmosphere, the vivid visual impact revealed upon opening enriches the experience, transforming the moment of enjoying traditional Japanese sweets into a special, delightful occasion.
Cabaran Reka Bentuk: The project initially focused on ohagi, a fresh confection of bean paste and glutinous rice. However, issues of short shelf life and waste posed significant risks. Leveraging expertise in yokan, we proposed shifting from a five-piece to a ten-piece concept. With yokan’s year-long shelf life, the plan evolved into developing eight varieties. Though production volume and time demands were challenging, the result was a vibrant and distinctive lineup.
Penyelidikan: We purchased yokan from long-established to newly opened confectioners, analyzing packaging design, its relation to taste, and structural details. Inspiration was also drawn from other wagashi and even Western sweets. The study revealed the need to address both individual enjoyment and gift-giving. Thus, adjustments such as edge treatments of illustrations when boxed and fine refinements were applied to elevate overall quality.
Inspirasi: This project originated when a long-established bean paste manufacturer, primarily engaged in OEM production, launched its own brand. Entering the BtoC market represented a significant challenge, particularly in contemporary Japan where Western confectionery is more favored. The key issue was how to effectively reach younger generations less familiar with traditional Japanese sweets.
Tempoh Projek: This private label store opened on May 30, 2024.
Aliran Operasi: In social gatherings, the assortment of yokan varieties encourages lively communication, as guests enjoy choosing and sharing different flavors together. Since every type is made without additives, they can be enjoyed safely and with peace of mind by children and families alike.