Creative Trade Mark Pembungkusan Madu oleh Zanas Karenauskas

Reka bentuk Creative Trade Mark Pembungkusan Madu oleh Zanas Karenauskas ialah pemenang yang sangat dihormati bagi 2020 A' Design Award Emas yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Pembungkusan.

EmasPembungkusan· 2020

Creative Trade Mark Pembungkusan Madu

oleh Zanas Karenauskas

Klien: Lithuanian local bee farm Honey Moon

Pemenang A' Design Award Emas dalam Kategori Pembungkusan

35,191

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #91735

Lawati Laman Lihat di A' Design Award Siaran Akhbar Lencana Anugerah

Warna

Reka Bentuk

Mengenai Creative Trade Mark Pembungkusan Madu

The Botanic ialah reka bentuk pembungkusan untuk madu mentah yang disampaikan dalam balang kaca 380 ml. Labelnya diperbuat daripada kertas tidak bersalut berwarna hijau tua dan dibentuk melalui teknik deboss pelbagai aras serta potongan acuan berbentuk heksagon, satu bentuk yang mengingatkan kepada sarang lebah. Elemen cetakan sutera matte dan kerajang berkilat jernih menambah kontras pada latar belakang gelap. Tanda gantung lipat dua muka memaparkan penerangan produk. Setiap balang ditutup dengan penutup kayu yang dibuat dengan tangan daripada kayu linden, iaitu pokok yang nektarnya dikumpulkan oleh lebah. Reka bentuk ini mencerminkan ketulenan madu mentah tersebut.

Pengiktirafan

Mengenai A' Design Award Emas

Creative Trade Mark Pembungkusan Madu ialah pemenang A' Design Award Emas, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk kelas pertama, menakjubkan dan cemerlang. Pemenang Emas ialah ciptaan yang sangat inovatif, berwawasan dan berkilau memukau yang mencerminkan kegeniusan, kebijaksanaan dan kepakaran pereka bentuknya. Creative Trade Mark Pembungkusan Madu diharapkan menjadi ciptaan yang sangat dipuji, perintis aliran dan monumental yang memberikan nilai tanpa tandingan. Reka bentuk pemenang A' Design Award Emas ini ialah projek yang menakjubkan dan disegani yang memberi manfaat besar kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Creative Trade Mark Pembungkusan Madu mencetuskan perasaan keinginan yang kuat, membangkitkan semangat, menggalakkan kreativiti dan memukau kita.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik: The Botanic - A wildly impossible, natural raw honey made from imaginative minds with unrealistic expectations for quality and taste.
The packaging design concept is based on simplicity and respect for the raw materials. The label design incorporates a hexagon shape, a shape found in nature (like hexagonal snowflakes) and very reminiscent of the honeycomb. The hexagonal shape is prevalent in nature and it's considered the strongest shape known.
Dimensi & Pembungkusan: 380 ml glass jar
The label is enhanced by multi-level debossing and die-cut in a specific shape. The matte silkscreen and clear gloss foil elements on the label were chosen to speak to an upgraded experience and they provide contrast on the darker green background. Packaging also includes double-sided folded hangtag with a description of the product, which is printed on same, but thicker dark green uncoated premium paper.
Tag: luxury, inspiration, fascination, exclusive, unique, creativity, brand architecture
Teknologi Pengeluaran: The label is enhanced by multi-level debossing and die-cut in a specific shape. The matte silkscreen and clear gloss foil elements on the label were chosen to speak to an upgraded experience and they provide contrast on the darker green background. Packaging also includes double-sided folded hangtag with a description of the product, which is printed on same, but thicker dark green uncoated premium paper.This sample perfectly illustrates that even products, that are released in small batches, can be packaged in good designed package, which is produced by using really high-quality materials.⁣⁣
Cabaran Reka Bentuk: Creative Trade Mark's ambition was to create product labeling and packaging for The Botanic raw honey that would reflect the purity and natural integrity of the product. Starting with a product that is all natural, our challenge was to create design concepts that speak to the consumer about the original experience of the healthy and sweet, natural product inside each jar.
Penyelidikan: By incorporating natural materials, the design of the wooden lid reflects honesty of the raw honey. The wooden lid echoes the other design elements which represent purity, natural harmony, and authenticity,values are which are the values of the beekeepers as well as our design team.
Inspirasi: The aim of this packaging was to create a design that would announce its own individuality while keeping to the high quality standards and general concept of the natural honey purity. We wanted to show that the packaging reflects true balance between human and nature. To create such a feeling, we needed the special key. And the main key is the wooden lid. Each one lid are made individually by human hand from natural linden tree, whose nectar is so generously shared by bees in this jar.
Tempoh Projek: Started: June of 2019
Location: Lithuania
Market Country: United Kingdom
Market Region: Europe
Product Category: Confectionery
Consumer Packaging Format: Glass Jar, Tag
Consumer Substrate / Material: Glass Jar, Wood
Aliran Operasi: The Botanic honey's new design is original down to the unique handmade wooden lid that tops each container. Each lid is hand crafted from wood from the linden tree, which was struck by lightning.
By incorporating natural materials, the design of the wooden lid reflects honesty of the raw honey. The wooden lid echoes the other design elements which represent purity, natural harmony, and authenticity,values are which are the values of the beekeepers as well as our design team.
Ahli Pasukan: Product design :Creative Trade Mark
Author: Zanas Karenauskas
Labels producer : Elegant Press
Wooden lid produced by Evaldas Usoris
Photo credit: Produck Mindaugas Norkaitis
Kredit Imej: Photo: Produck, MIndaugas Norkaitis