Xarin Label Wain by Albert Fedchenko is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Reka Bentuk Pembungkusan Competition Category.

PerakPembungkusan· 2020

Xarin Label Wain

by Albert Fedchenko

Client: AA Winery

A' Design Award Perak Winner in Pembungkusan Category

24,079

Verified Award Winner

Verify Award Status for #92992

View at A' Design Award Press Release Award Badge

Colors

The Design

About Xarin Label Wain

Xarin ialah satu siri label yang dicipta untuk pelbagai wain ladang. Setiap label berukuran 30 kali 135 milimeter dan menggabungkan geometri yang luar biasa dengan susun atur yang ringkas. Bentuknya diambil daripada meter alkohol dan tong tinggi yang digunakan untuk penuaan wain, serta mengikut lengkung botol. Label ini dihasilkan pada kertas bertekstur dengan cetakan fleksografi dan varnis berkilat timbul. Kotak hadiah berukuran 100 kali 330 milimeter diperbuat daripada kayu. Matlamatnya adalah untuk menjadikan pembungkusan mudah dikenali dalam kalangan pelbagai label wain di tempat jualan.

The Recognition

About the A' Design Award Perak

Xarin Label Wain ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Xarin Label Wain diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Xarin Label Wain ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The main objective was to highlight arin packaging among the variety of labels at points of sale.Therefore, the label has an unique geometry and maximally concise design.
Dimensions & Packaging: label 30 x 135 / box 100 x 330
Tags: Label, Wine, Glass bottle, laconicism, Farm product, eco
Production Technology: Textured paper, flexo printing, volume glossy varnish. Gift wrap "Reserve" is made from wood. Now we are working on manufacturing from plastic with a wooden texture.
Design Challenge: The most difficult thing was to rub through the morning after the tasting. We enjoyed the process. We accompanied the project from ideas to physical implementation in the printing office.
Research: The awesome result. The design object is very contrasted in a row of motley shelve with wine bottles. We are very proud of the work that’s been completed and the result.
Inspiration: To get such inspiration, we went to the winery and tasted the product for a long time. :)
Seriously, the geometry was removed from the alcohol meter and vertically elongated barrels for aging of wine. Which looks very harmoniously with the bends of the bottle. In all the other, a great deal of experience with packaging and materials helped.
Project Duration: January 16/2019 - March 07/2019
Operation Flow: The main objective was to highlight arin packaging among the variety of labels at points of sale. Therefore, the label has a unique geometry and the most concise design.
Team Members: Albert Fedchenko