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W Atlanta Midtown Reka Bentuk Dalaman Hotel oleh Virserius Studio

Reka bentuk W Atlanta Midtown Reka Bentuk Dalaman Hotel oleh Virserius Studio ialah pemenang yang sangat dihormati bagi 2020 A' Design Award Besi yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Hospitaliti, Rekreasi, Perjalanan dan Pelancongan.


BesiHospitaliti· 2020

W Atlanta Midtown Reka Bentuk Dalaman Hotel

oleh Virserius Studio

Klien: Virserius Studio

Pemenang A' Design Award Besi dalam Kategori Hospitaliti

17,018

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #96698

Warna

Reka Bentuk

Mengenai W Atlanta Midtown Reka Bentuk Dalaman Hotel

W Atlanta Midtown ialah reka bentuk dalaman lobi dan bar hotel di Atlanta, Georgia, Amerika Syarikat. Reka bentuk ini berasaskan estet dan taman rahsia milik watak fiksyen bernama Arthur, yang mengumpul karya seni dan objek semasa pengembaraannya yang meluas ke seluruh dunia. Lobi dan bar ini meliputi kawasan seluas kira-kira 929 meter persegi. Perabot tersuai, lantai, karya seni dan lapisan dinding digital membentuk sebuah ruang tamu dan taman botani. Sebuah bilik peribadi mengambil inspirasi daripada kisah rakyat Seribu Satu Malam dan turut menampilkan lukisan seni pada siling. Teres bertingkat dengan susunan tempat duduk gaya amfiteater menyokong keperluan untuk bekerja, berbual mesra atau mengadakan pertemuan peribadi.

Pengiktirafan

Mengenai A' Design Award Besi

W Atlanta Midtown Reka Bentuk Dalaman Hotel ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. W Atlanta Midtown Reka Bentuk Dalaman Hotel diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. W Atlanta Midtown Reka Bentuk Dalaman Hotel dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik
This design was a departure from other W branded hotels, essentially marking it a rebrand for this location. The art pays homage to the city of Atlanta as the epicenter of music, entertainment and sport and crafts a very robust story about of fictional character Arthur.
Dimensi & Pembungkusan
The lobby and bar measure approximately 929.0304 square metres
Tag
art, hotel, renovation, redesign, usa, atlanta, design, hospitality, public spaces, lobby, luxury
Teknologi Pengeluaran
The bespoke furniture, flooring, art collection lining the walls and digital wallcovering were designed by Virserius Studio, representating Arthur's living room and botanical garden. His den was inspired by the Middle Eastern folktale, One Thousand and One Nights, and represents his many travels to that region. The den includes art designed by Virserius Studio and commissioned by a local artist to paint onto the ceiling. The intimate seating arrangements in the living room include tufted pieces with traditional and bohemian touches, the flowers on the ceiling are taken from the garden itself.
Cabaran Reka Bentuk
The client objective for the W Atlanta Midtown rebrand was to cater to a different guest clientele, to skew to a crowd full of flair and sophistication. Virserius Studio wanted the space to reveal this new guest experience bit by bit, versus having it apparent upon entry. They wanted to design something rich and elegant with elements of surprise that were also functional and could cater to different audiences.
Penyelidikan
To create the fictional character of Arthur and the narrative for his estate and garden, Virserius Studio traveled to Georgia to research the history of Atlanta and the state of Georgia in general, learning about nature that is unique to the area, as well as an understanding of music and entertainment that Atlanta is known for. In additional Virserius Studio came up with a profile of the type of person Arthur would be, a well heeled renaissance man who appreciated the arts, Southern hospitality and loves being from Atlanta.
Inspirasi
The concept for the hotel was the recreation of the estate and secret garden of a fictional character named Arthur. The estate is decorated with his collection of art and other items obtained during his extensive world travels. He takes great pride in these collections and wants to share the stories behind these possessions. He also hopes they will make great conversational pieces, inspiring special moments among friends during their visit.
Tempoh Projek
The project began in 2018 in Atlanta, Georgia, USA, and was finished in January 2019. Additional updates have since been made, completed in Fall 2019.
Aliran Operasi
In the lobby are tiered terraces with amphitheater seating that can be used to work, chat, people watch, the choice is theirs. This area may be cordoned off for private gatherings if desired.
Ahli Pasukan
Principal Designer: Virserius Studio
Art Consultants: Imaggo Production
Kredit Imej
Image 1: Photographer Michael Kleinberg, 2019
Image 2: Photographer Michael Kleinberg, 2019
Image 3: Photographer Michael Kleinberg, 2019
Image 4: Photographer Michael Kleinberg, 2019
Image 5: Photographer Michael Kleinberg, 2019

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