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Jiao Tang Restoran by Liang Chen and Wang Shixue

Jiao Tang Restoran by Liang Chen and Wang Shixue is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Reka Bentuk Ruang Dalaman dan Pameran Competition Category.


PerakDalaman· 2020

Jiao Tang Restoran

by Liang Chen and Wang Shixue

Client: Shanghai Luyun Business Management Center

A' Design Award Perak Winner in Dalaman Category

Colors

The Design

About Jiao Tang Restoran

Projek ini adalah restoran hotpot, yang terletak di Chengdu, China. Inspirasi reka bentuk berasal dari wujud bersama antara manusia dan alam di Neptunus. Restoran ini diatur dengan tujuh tema reka bentuk untuk menggambarkan kisah mengenai Neptune. Konsep filem dan televisyen, seni, sains dan teknologi, reka bentuk perabot asli hiasan, lampu, pinggan mangkuk, dan lain-lain, memberikan pengalaman mendalam kepada pengunjung. Kolokasi bahan dan kontras warna mewujudkan suasana ruang. Seni pemasangan mekanikal diterapkan untuk meningkatkan interaksi ruang dan pengalaman pengguna.

The Recognition

About the A' Design Award Perak

Jiao Tang Restoran ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Jiao Tang Restoran diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Jiao Tang Restoran ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project is located in a commercial complex of the new area of Chengdu of Sichuan. The form of the project is hotpot restaurant, with a floor area of 506 square meters. In order to promote the brand popularity and attract consumers, They redefine dining space: a dramatic five-sense experience is created by referring to the elements in the fields of film and television, art, science, technology and design. An all-around upgrade is made from the senses of sight, hearing, smell, taste and touch.
Dimensions & Packaging
Width 30950mm x Depth 15550mm x Height 5350mm, Area: 506 square meters
internal area 277.4 square meters, Outdoor area 278.6 square meters
Tags
Innovate, Interact, Experience, Neptune, Future
Production Technology
Mechanical device models are made by 3D printing technology, lamps are made by modeling and turnover technology, multifunctional dining table is design, and innovative material arrangement is applied, winning many design patents.
Main materials: steel plate, terrazzo, tempered glass, frosted acrylic
Design Challenge
Such commercial complex is located in urban development area. In weekdays, the customer flow is small and the economic benefit is sluggish. Moreover, the project is on the 4th floor, and there are restaurants with the same industrial condition on the same floor. Party A worries about the future development of the restaurant so that he asks to follow the following three principles: building a Chengdu high-quality restaurant with limited budget and ensuring the promotion of brand popularity; breaking the traditional dining space pattern; being unique and insisting on originality.
Research
The city of Chengdu, where the project located, is famous for energetic young generation and their consumption abilities. By field research on hotpot restaurants in Chengdu, there exists a common problem that to some extent the space design is lack of conception and innovation. It’s essential to attract consumers by renewing brand spaces. Based on brand localization strategy, it’s critical to enhance sense of immersion, narration and creativity in dining space design.
Inspiration
Since the resources on the earth are exhausted, the human beings have never stopped the exploration of Neptune. The design inspiration comes from the scene the human co-exist in harmony with the creatures on Neptune. The dominant hue of the space is International Klein Blue, representing the severe weather and life marks on Neptune. The unprecedented novelty and experience are reflected via the atmosphere created by interactive artistic mechanical device. The ceiling lamps are designed with the concept of Prince Rupert's Drop, highlighting the mystery of the creatures on Neptune.
Project Duration
Time of completion: January of 2020
Project address: Huanyufang Right Bank of the Central Sea, 2736 Jiannan Avenue, Shuangliu District, Chengdu, China
Operation Flow
Human perception of action
Team Members
Chief architect: Liang Chen
Design team: Wang Shixue, Fu Shenglong, Wang Hailong, Qi Wen, Shi Ying
Construction drawing design: Yang Fang, Pan Yong, Yang Mingzhe, Zhang Qiang
VI design: Guan Da
Lamp design: SSAD Studio
Furniture design: SSAD Studio
Project photography: Mao Hongyi
Video production: SSAD Studio
Image Credits
Image 1:Photographer Liang chen, 2020.
Image 2:Photographer Liang chen, 2020.
Image 3:Photographer Liang chen, 2020.
Image 4:Photographer Liang chen, 2020.
Image 5:Photographer Liang chen, 2020.

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