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BlackDrop Identità Tal-Marka by Aleks Brand

BlackDrop Identità Tal-Marka by Aleks Brand is a highly esteemed winner of the very prestigious 2020 Premju A' Design Award tal-Fidda in Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali Competition Category.


FiddaGrafika· 2020

BlackDrop Identità Tal-Marka

by Aleks Brand

Client: Aleks Brand

Premju A' Design Award tal-Fidda Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About BlackDrop Identità Tal-Marka

Din hija Strateġija tal-Marka personali u Proġett ta 'Identità. BlackDrop hija katina ta 'ħwienet u marka li tbigħ u tqassam il-kafè. BlackDrop huwa proġett personali inizjalment żviluppat biex jistabbilixxi t-ton u d-direzzjoni kreattiva għan-negozju kreattiv freelance personali. Din l-Identità tal-Marka nħolqot bl-iskop li pożizzjona lil Aleks bħala konsulent tad-ditta ta 'fiduċja fil-komunità tal-istartjar. BlackDrop tispikka għall-istartjar qawwi, kontemporanju u trasparenti li għandu l-għan li jsir marka mingħajr ħin, rikonoxxibbli, li twassal l-industrija.

The Recognition

About the Premju A' Design Award tal-Fidda

BlackDrop Identità Tal-Marka huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li BlackDrop Identità Tal-Marka ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. BlackDrop Identità Tal-Marka huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a personal Brand Strategy and Identity Project.
BlackDrop is a chain of stores and brand that sells and distributes coffee.
Tags
coffee, tech, startup, black, simple logo
Production Technology
Adobe Creative Suite
Design Challenge
Figuring out a way to match coffee feel and look with tech feel and look was the biggest challenge considering that each has very different attributes from the other. To communicate successfully with coffee lovers and catch their attention, but to position BlackDrop as a tech brand at the same time was the ultimate goal.
Research
The research objective was to find as many coffee brands as possible that are doing something that is totally unexpected. The focus was on a startup industry and creative communities. The goal was to find out what makes coffee brand appealing to startup founders and teams.
Inspiration
BlackDrop is a personal project initially developed to set the tone and creative direction for my personal freelance creative business. I've created this Brand Identity to position myself as a trusted brand consultant in the startup community. BlackDrop stands for slick, contemporary, transparent startup brand that aims to become a timeless, recognizable, industry-leading brand.
Project Duration
1 month, Belgrade
Operation Flow
BlackDrop brand identity is designed in a way to provoke the audience and put a smile on their face, just for a moment. It is a success if potential customers after seeing it think of it as a brand of a great quality and thoughtful team behind it.
Team Members
Aleks Brand

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