The Multiverse Passaġġ Introduttorju minn Hong Kong Trade Development Council

Id-disinn The Multiverse Passaġġ Introduttorju minn Hong Kong Trade Development Council huwa rebbieħ stmat ħafna tal-prestiġjuż 2021 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn ta' Avvenimenti u Okkażjonijiet.

FiddaAvveniment· 2021

The Multiverse Passaġġ Introduttorju

minn Hong Kong Trade Development Council

Klijent: Hong Kong Trade Development Council

Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Avveniment

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Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #106404

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar The Multiverse Passaġġ Introduttorju

Il-Multiverse huwa passaġġ introduttorju ddisinjat għal sala ta' fiera tal-arloġġi u l-arloġġi tal-ħajt f'Hong Kong. Il-passaġġ ikopri 745 metru kwadru u jiggwida lill-viżitaturi lejn l-istands tal-arloġġi tal-marki. Daħla f'forma ta' rotunda bil-mirja timmarka l-konkors. Ġewwa, fnara trasparenti tal-LED ta' 5 metri għoli b'saqaf sporġenti bil-mirja tinsab fiċ-ċentru. Portali bit-temi jwasslu lejn erba' żoni u salott. Il-ħitan huma mibnija bi gwarniċi tal-aluminju li jistgħu jerġgħu jintużaw, miksija b'grafika tal-vinil u pannelli bil-mirja. Il-kunċett astratt jirrifletti l-fokus kreattiv ta' arloġġar artiġġjan immaġinarju.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Fidda

The Multiverse Passaġġ Introduttorju huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li The Multiverse Passaġġ Introduttorju ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. The Multiverse Passaġġ Introduttorju huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: The Salon de TE was the only hall at the Hong Kong Watch and Clock Fair to be opened to the media and public with a purpose to showcase international watch brands. The fair organiser required an introductory passageway design to evoke feelings of new discovery to participants before they journeyed to the explore various booths. An abstract concept titled The Multiverse was created to reflect an imaginary artisan watchmaker’s subconsciousness during their moments of creative focus.
Dimensjonijiet u Ippakkjar: The walls were built with reusable aluminum frames cladded with vinyl graphics and mirrored panels on plywood backing. The concourse entry was a 3m high facade rotunda shape area of 64m2, with a metal spherical sculpture. Inside the 5m high x 750m2 introductory passage various openings with themed installations were created. A 5m high LED waterfall with 12m long mirrored overhang, along with two 8.5m wide x 2.5m high LED screens, and a 40m2 stage were also featured in the main carpeted space.
Tikketti: Introductory Passageway, Hong Kong, Watch, Brands, Installation, The Multiverse, Exhibition, HKTDC, Organiser, Fair
Teknoloġija tal-Produzzjoni: The walled structures were made with lightweight reusable aluminium systems, covered with stretched vinyl graphics. Special interactive audio and visual equipment such as the LED screens, furniture and props were hired for the project. Biodegradable carpets, bespoke mechanical device for the sand machine, acoustic panels and metallic spherical balloon sculptures were added to complete the design.
Sfida tad-Disinn: The challenge was to find a concept the event organiser had not done before and finding a theme to stimulate the imagination of visitors with a sense of new discovery. After analysing many external themes, executing the inner universe of an artisan watchmaker mind seemed most fitting. This was how The Multiverse idea began, and a series of visceral ambient installations were developed. Our aim was to let the visitor draw to their own interpretation of what they had experienced in the space.
Riċerka: Our research derived from the design brief to evoke feelings of new discovery to stimulate its visitors at the introductory passageway. The design team decided to make this more challenging by exploring the subconscious journey of an artisan watchmaker mind. From this, a series of abstract spatial installations was built using visuals and sounds to reflect the serenity, inspiration and inner focused needed to make a master timepiece. Thus, our concept The Multiverse began.
Ispirazzjoni: Inspiration to uplift the image of the introductory passageway design derived from the clients requirement to evoke feelings of new discovery upon its visitors. An abstract approach titled The Multiverse was developed and a series of audio and visual installations was created to reflect the intangible aspects and creative process of an artisan watchmaker mind. Each spatial experience was intended to depict the emotional response before visitors embarked to explore the branded watch booths.
Tul tal-Proġett: The project duration was 3 months from initial briefing to onsite completion. It was launched on the 5th of September 2019 and ran for 5 days. Only 3 days were allowed for the move in and onsite set up. Salon de TE was located at the Hong Kong Convention and Exhibition Centre in Wan Chai.
Fluss tal-Operazzjoni: To arouse visitor curiosity, a 3m high x 64m2 mirrored rotunda entry was built at the concourse. Entering the hall, a 745m2 introductory passageway with a 5m high transparent LED waterfall with a mirror overhang is set at the centre of this space. Behind the LED waterfall, an open multi-functional space with a main stage would feature. Various portals each decorated with its own distinct ambience would lead visitors to the 4 different zones and the VIP lounge within this specialised hall.
Privattivi: Copyrights belong to Hong Kong Trade Development Council, 2019
Membri tat-Tim: Jason Cheung
Dury Chin
Eddie Chak
KK Cheung
Thomas Choi
Janet Chu
Jacob Lee
Krediti tal-Immaġni: Hong Kong Trade Development Council