Vitra RimEx Wall Hung Series Animazzjoni Promozzjonali by Digital Panorama is a highly esteemed winner of the very prestigious 2021 Premju A' Design Award tal-Ħadid in Disinn ta' Films, Vidjos u Animazzjoni Competition Category.
ĦadidFilm· 2021
Vitra RimEx Wall Hung Series Animazzjoni Promozzjonali
Client: Digital Panorama
Premju A' Design Award tal-Ħadid Winner in Film Category
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The Design
About Vitra RimEx Wall Hung Series Animazzjoni Promozzjonali
Is-Serje Vitra RimEx Imwaħħla mal-Ħajt hija sett ta' tliet films ta' animazzjoni promozzjonali maħluqa għal firxa ta' tojlits imwaħħla mal-ħajt mingħajr xifer. Kull film idum ħmistax-il sekonda u huwa ppreżentat f'full high definition b'ħamsa u għoxrin frame fis-sekonda. Il-films huma ġenerati kompletament bil-kompjuter. L-elementi kollha ġew immudellati u animati f'softwer tridimensjonali, imbagħad rendered, ikkombinati ma' simulazzjoni tal-likwidu u komposti flimkien. L-ilma u l-uċuħ taċ-ċeramika huma murija f'ambjent sempliċi u frisk biex jispjegaw it-tindif faċli u d-disinn iġjeniku tal-firxa.
The Recognition
About the Premju A' Design Award tal-Ħadid
Vitra RimEx Wall Hung Series Animazzjoni Promozzjonali huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Vitra RimEx Wall Hung Series Animazzjoni Promozzjonali ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Vitra RimEx Wall Hung Series Animazzjoni Promozzjonali huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The ceramic workshop founded by Dr. Nejat F. Eczacibasi in Istanbul, in 1942.With the ceramic tiles factory in the 90s, Bozuyuk rapidly became Vitra main production campus. The rimex WC pan that beats all formulas for easy cleaning. The rimex wc pan prevents proliferation thanks to its innovative design. rimex is easy to clean and offers maximum hygiene.
- Dimensions & Packaging
- 15 seconds each and 3 films in total. 1920 1080 Full HD. Frame Rate 25Fps
- Tags
- Hygiene,Rimless,Hung WC,CGI,Art, Animation, Computer Animation,Vitra
- Production Technology
- %100 CGI animation. All elements were modelled in 3d space and animated in Autodesk 3Ds Max software. Rendering Engine V-Ray and Liquid Simulation is Realflow. Compositing was made in Adobe After Effects.
- Design Challenge
- The main objective was to support VitrA's design and technology. The world of this product had to be simple and fresh. The main elements of the animation were the water and ceramic materials that was used to build the modern design. They had to look real to convince the audience. Combining all these with a music in harmony, was the main challenge. T
- Research
- Sales reports and benchmarks were examined to filter the most known designs of toilets. We came across the fact that VitrA is very well known product. Our client briefed us about the technology of this product. The animation was planned to be aired on social media such as VitrA’s Youtube channel and retail stores in all around Europe. The store visitors were subjected to a questionnaire to measure the effectiveness of the film.
- Inspiration
- The rimless WC pan Rimex prevents proliferation thanks to its innovative design. Rimex is easy to clean, and offers maximum hygiene. Rimex WC pans are available in various models suitable for all bathroom styles.
- Project Duration
- Our first presentation of the idea to the client was in 18th of December 2018. Production started within a week. We finished and delivered the final film in 26th of May 2019.
- Operation Flow
- This is a CG Animation videos. Planned to be played on social media platformas such as Youtube, Vimeo, Facebook, Instagram and Vitra’s web site.
- Patents
- Copyrights belong to VitrA Eczacibasi, 2019
- Team Members
- Agency - Digital Panorama
CG Supervisor - Emre GOREN
CG Artist - Serhat GUMUS
CG Artist Yusuf ERGIN
CG Artist - Mert KOSE
CG Artist - Kaan AZOV
3D Modeling - Teberdar GURBEY
3D Modeling - Arin ARICI
Account Manager (Agency) - Pinar DINCER
Account Specialist (Agency) - Gozde MENTESE
Account Director (Agency) - Sevilay KOP
IT (Agency) - Kaan METEER
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