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Embrace Funzjoni Primarja: Murali Speċifiku għas-Sit by Supernova Art Embassy

Embrace Funzjoni Primarja: Murali Speċifiku għas-Sit by Supernova Art Embassy is a highly esteemed winner of the very prestigious 2021 Premju A' Design Award tal-Ħadid in Disinn tal-Arti Fini u Installazzjonijiet Artistiċi Competition Category.


ĦadidArti Fini· 2021

Embrace Funzjoni Primarja: Murali Speċifiku għas-Sit

by Supernova Art Embassy

Client: Memorandum Project

Premju A' Design Award tal-Ħadid Winner in Arti Fini Category

Colors

The Design

About Embrace Funzjoni Primarja: Murali Speċifiku għas-Sit

Test tal-Ktieb: Embrace huwa murali speċifiku għas-sit miżbugħ fuq faċċata ta' bini fi Sterlitamak. Il-murali huwa għoli 27 metru u wiesa' 15-il metru, b'superfiċje miżbugħa ta' 405 metri kwadri. Intużaw żebgħa għall-faċċati u rombli taż-żebgħa, u lifts tal-faċċati ppermettew iż-żbigħ fl-għoli. Ix-xogħol artistiku ħa tliet ġimgħat. L-istorja murija tfakkar suldat tad-diviżjoni tal-infanterija 170 ta' Sterlitamak li telaq lejn il-front b'arloġġ tal-but tal-fidda u wiegħed li jirritorna bih. Il-fdalijiet tiegħu u l-arloġġ instabu fl-2015 u ttieħdu d-dar għand martu.

The Recognition

About the Premju A' Design Award tal-Ħadid

Embrace Funzjoni Primarja: Murali Speċifiku għas-Sit huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Embrace Funzjoni Primarja: Murali Speċifiku għas-Sit ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Embrace Funzjoni Primarja: Murali Speċifiku għas-Sit huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The word "memorandum" is translated from Latin as "something you have to memorize", that is why the Memorandum project is dedicated to complex contexts and topics.

Coming home is always an exciting event. That is why the Sterlitamak stage of the project was called "Coming home". It included several emotional aspects of this concept. It was reflected in the approach of Lidiia Averina, the curator, and in the plots of all participants. This project is her personal comeback to her hometown.
Dimensions & Packaging
Height 27 m, width 15 m, total artistic painting square 405 sq.m
Tags
mural art, spray art, public art, fine arts, storytelling, embrace, heritage, memory
Production Technology
Some activists took great care of their ancestors memories and the works which may appear basing on historical data and archive photographs. There were different attempts to influence the curator and the artist work. However, the compromise was reached quite quickly and the work turned to constructive direction. The artistic part of the work was done by facade paints and paint rollers. For work at a height, facade lifts (scaffolds) were used.
Design Challenge
4 locations were selected, each of them having common connection with historical old town (although none of the buildings selected was a historically original building). They were different in meanings and the way they belong. Connection with "coming back" had been found immediately and we also had artists sharing common values. That was particularly important for their harmony.
Research
Memory of the place is an eclectic mixture of emotions; it is impossible to catch a sole scent. There are pure facts, personal stories, critics, and embellishment. Interpretations multiply and fragment. This is the reason why we want to show our perception among many others.

Andreys work finely reflects the location context with lost wooden buildings as well as the irony on current town situation with chaotic architectural add-ons (tiny business centers) which try to squeeze into any available space and corners.
Inspiration
The works plot is based in the story of a soldier from 170th Sterlitamak infantry division: in May, 1941, the storys main character wanted to leave his silver pocket watch to his wife. However, his wife said: "You leave with this watch and youll come back with this watch!"

In 2015, during the expedition his remains and personal belongings were found. After 74 years he came home with the watch, as promised, and his 97 years old wife met him.
Project Duration
The work is dedicated to 75th anniversary of the Great Victory, therefore it must have been finished in 2020 before rainy autumn weather.

There were repair works on the building facades, so the whole project implementation period was 1.5 months. The artistic work implementation took 3 weeks.
Operation Flow
Now there is one of the main streets of town which connects an old town with new districts, therefore there are always a lot of students and pedestrians on the street. The works are on a high altitude and are well visible.

It is also important that the headquarters of 170th Sterlitamak infantry division was located nearby and here there was a path which was taken by the soldiers leaving to the railway station to go to the frontline. Where new standard buildings stand now, there were wooden houses and buildings.
Patents
Copyright belongs to Andrey Olenev and Dmitry Kudinov, 2020
Team Members
Curator: Lidiia Averina
Artist: Andrey Olenev
Support: Dmitry Kudinov, Alexey Agafonov, Ludmila Averina
Image Credits
Image #1: Photographer – Dmitry Kudinov, Embrace #1, 2020.
Image #2: Photographer – Dmitry Kudinov, Embrace #2, 2020.
Image #3: Photographer – Dmitry Kudinov, Embrace #3, 2020.
Image #4: Photographer – Dmitry Kudinov, Embrace #4, 2020.
Image #5: Photographer – Dmitry Kudinov, Embrace #5, 2020.
Video Credits: Dmitry Kudinov, Hyperlapse, Embrace and Shihans from bird’s-eye perspective, 2020.

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