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Bottle in the Dark Fotografija Riklamistika by Pierluigi Fossa

Bottle in the Dark Fotografija Riklamistika by Pierluigi Fossa is a highly esteemed winner of the very prestigious 2021 Premju A' Design Award tal-Ħadid in Disinn tal-Fotografija u Manipulazzjoni tal-Fotografija Competition Category.


ĦadidFotografija· 2021

Bottle in the Dark Fotografija Riklamistika

by Pierluigi Fossa

Client: Pierluigi Fossa Photography

Premju A' Design Award tal-Ħadid Winner in Fotografija Category

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Colors

The Design

About Bottle in the Dark Fotografija Riklamistika

Bottle in the Dark hija fotografija riklamistika maħluqa għal likur storiku. L-immaġni tqiegħed il-flixkun fiċ-ċentru ta' ambjent li jixbah lil ħolma, bil-linja tal-orizzont stabbilita fl-infinità biex l-attenzjoni tiġi ffukata fuq il-prodott. Fuq is-sett fotografiku tqiegħdu dwal speċjali biex jiġi enfasizzat id-disinn modern u l-materjali tal-flixkun. It-tonalitajiet skuri u l-atmosfera ta' madwar jissuġġerixxu misteru u jfakkru f'lejliet mgħoddija ma' ħbieb. Il-fotografija saret b'dahar diġitali ta' 150 megapixel, b'daqs finali ta' 70 bi 100 ċentimetru u 300 dpi.

The Recognition

About the Premju A' Design Award tal-Ħadid

Bottle in the Dark Fotografija Riklamistika huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Bottle in the Dark Fotografija Riklamistika ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Bottle in the Dark Fotografija Riklamistika huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
I created this image
to arouse emotion and mystery for this historic liqueur. The dreamlike setting and the power of light enhance the new bottle design.
The use of special lights and their positioning on the photographic set highlighted the modern design of the bottle. The positioning in the center of the image and the horizon placed at infinity contribute to the best visualization of the product.
Dimensions & Packaging
Final dimension image 70 x 100 cm 300 dpi
Tags
mistery,emotion,night,dreamlike,dream,secret,darkness,atmosphere
Production Technology
150 megapixel digital back
Design Challenge
My team and I spent time and work looking for a light that could best enhance the design of the bottle and at the same time create emotion.
Research
To create this image we used the best digital hardware and software technologies
Inspiration
The modern design and the materials of the bottle were the inspiration to create this image which was used for promotional campaign around the world. The creative process was born starting from the design of the bottle and from the public to whom this product is intended.
The image wants to remember the atmosphere of evenings spent with friends. Mystery and atmosphere.
The design of the bottle and its materials suggested a minimal but not cold setting.
Project Duration
The project started in July 2019 in Varese and finished in September 2019
Operation Flow
The creative process of the image was aimed at catching the attention of the consumer public. Especially the young one.
The idea was to create a dreamlike, mysterious atmosphere that reminded us of special evenings.
Team Members
Pierluigi Fossa - Opificio42 team

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