Oct Ohbay Sistema Ta ' Sinjali Wayfinding by Updesign

Oct Ohbay Sistema Ta ' Sinjali Wayfinding by Updesign is a highly esteemed winner of the very prestigious 2022 Premju A' Design Award tal-Ħadid in Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali Competition Category.

ĦadidGrafika· 2022

Oct Ohbay Sistema Ta ' Sinjali Wayfinding

by Updesign

Client: OCT Group

Premju A' Design Award tal-Ħadid Winner in Grafika Category

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Colors

The Design

About Oct Ohbay Sistema Ta ' Sinjali Wayfinding

Iċ-Ċina, il-Belt ta 'Shenzhen, 95 fil-mija tal-popolazzjoni tagħha huma magħmula minn migranti li waslu f'dan ir-reġjun kostali twil u dejjaq matul l-aħħar 30 sena. Huwa simili għall-Belt ta 'New York, iżda t-tkabbir mgħaġġel tiegħu jfisser li l-ħajja hija estremament movimentata. Din il-belt b’ritmu mgħaġġel fid-dinja teħtieġ timplimenta miżuri li jtaffu n-nuqqas ta’ sigurtà tal-migranti tagħha. Il-park urban f'dan il-proġett huwa l-aktar post popolari għar-rilassament bil-xatt twil tiegħu. Iċ-ċagħaq intgħażel bħala t-tema tas-sistema tas-sinjali peress li tirresona mal-esperjenzi tal-ħajja tal-migranti u turi n-naħa umana tal-belt.

The Recognition

About the Premju A' Design Award tal-Ħadid

Oct Ohbay Sistema Ta ' Sinjali Wayfinding huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Oct Ohbay Sistema Ta ' Sinjali Wayfinding ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Oct Ohbay Sistema Ta ' Sinjali Wayfinding huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Both the civic park and the commercial space are of different types of operation and environment. They are juxtaposed and connected through the use of the interactive visual sign – sea waves and gravels. The cognition toward the complex's functions is unified.
Dimensions & Packaging: Material – Stainless Steel Baking Finish Type 316 2mm thick, Sign Board Size –2400mmX1230mmX215mm, Sign Board Base – 800mmX800mmX1300mm
Tags: Coastal, Signage, Park, Commercial, Hurricane, Waterfront
Production Technology: The outdoor sign boards, with an emphasis on the completeness and solidness of gravels, adopt the integrated design of assembling the main skeleton in factory in advance. This approach ensures the perfect presentation of signage, and is convenient for on-site assembly and maintenance. Moreover, it is resistant to the hurricane of over 12 levels in summer. The transparent messaging medium boards are illuminated in blue for navigation at night, expressing the ocean elements.
Design Challenge: The commercial architecture as well as several landmark buildings and structures, such as Ferris wheel and concert hall, are of different styles. The biggest challenge was to create a unified but unique wayfinding signage system that integrates itself into the surrounding environment by minimalism and to the greatest extent expresses the generousness visually.
Research: The location of the project is a coastal city, but spaces along the shoreline that are situated in downtown and offer opportunities to touch the sea are quite rare. After we analyzed the satellite map and the urban planning of the whole city, based on the on-site investigation on similar environments, the waterfront visual factors have been deemed as one of the citizens' common needs nowadays.
Inspiration: The coastal park in a tropical city integrates multifunctional spaces including high-end shopping mall and varied event places. The shoreline in downtown is approximately 80km, most of which is not suitable for waterfront activities. The park provides citizens with safe waterfront environment and experience of high quality. The wayfinding signage system is derived from sea waves and gravels, the coastal elements seen often locally, complementing citizens' expectation for coastal city.
Project Duration: February 2020 Bao’an District, Shenzhen, Guangdong, China
Operation Flow: The outdoor sign boards in the shape of gravels scatter throughout the park with a broad view, dotting the green land along the paths like on the beach. The interior sign boards are formed in the shape of sea waves, interlocking the geometrical building volumes like a flying spray at sea. When roaming from the seaside to the park, visitors could have a feeling that coastal elements are revealed everywhere.
Team Members: Zhang Yi（creative director）
Luo Xin （project manager）
Wen Yuehua（designer）
Image Credits: Updesign