Uncontrolled Love Kampanja Pubblicitarja għal Wirja by Ziyue Hu

Uncontrolled Love Kampanja Pubblicitarja għal Wirja by Ziyue Hu is a highly esteemed winner of the very prestigious 2022 Premju A' Design Award tal-Ħadid in Disinn ta' Films, Vidjos u Animazzjoni Competition Category.

ĦadidFilm· 2022

Uncontrolled Love Kampanja Pubblicitarja għal Wirja

by Ziyue Hu

Client: Lu Xun Academy of Fine Arts Museum

Premju A' Design Award tal-Ħadid Winner in Film Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Uncontrolled Love Kampanja Pubblicitarja għal Wirja

Uncontrolled Love huwa proġett pubbliċitarju għal wirja pubblika kontra l-vjolenza domestika. Il-proġett jinkludi websajt, posters u vidjo animat. Il-wirja tippreżenta l-effetti negattivi tal-vjolenza domestika fuq it-tfal permezz ta' avvenimenti reali u xogħlijiet tal-arti. Il-viżitaturi jintwerew kif tali trattament jista' jagħmel ħsara lis-saħħa fiżika u mentali tat-tfal. Intgħażlu kuluri qawwija u stil ta' pittura żviluppat bir-reqqa biex il-messaġġ ikun dirett u jkaxkar l-attenzjoni. L-għan huwa li jgħin lill-ġenituri jagħrfu mnodi ta' edukazzjoni li jagħmlu ħsara lit-tfal.

The Recognition

About the Premju A' Design Award tal-Ħadid

Uncontrolled Love Kampanja Pubblicitarja għal Wirja huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Uncontrolled Love Kampanja Pubblicitarja għal Wirja ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Uncontrolled Love Kampanja Pubblicitarja għal Wirja huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a publicity work for a public exhibition against domestic violence, which includes website design, poster design and animated video publicity.
In this exhibition ,we show the negative effects of domestic violence on children from the perspectives of real events and works of art ，so that visitors can realize how much this kind of education can harm children’s physical and mental health.In order to make parents aware of the wrong way to stop the domestic violence against children.
Dimensions & Packaging: Video size: 1920*1080
Tags: Animated video, web design, exhibition promotion, anti-domestic violence
Design Challenge: The most difficult part of this design activity is how to present the contents of the exhibition to the audience in a more straightforward and appealing way. In terms of color style and pictures, we have chosen deep and appealing content. The style of painting is also the result of many attempts.
Research: What we are studying is different types of domestic violence and the impact of domestic violence on children's development. We collect news materials and related statistics on the Internet to provide conceptual support for our work. Our goal is to change parents' attitude towards children's education, so that parents can reflect on whether they inadvertently hurt their children in the process of education.
Inspiration: We were inspired by all the current events in the news and by our own experiences of domestic violence growing up. Too many children today live in the shadow of domestic violence. Their hearts are weak and incomplete. Parents are always doing harm to their children invisibly. It could be physical violence, apathy or a strong desire to control. Even if sometimes parents just want to vent their worries, what they say unintentionally can have a lifelong negative impact on their children.
Team Members: Designer: Hu Ziyue
Designer: Huang Yuexin
Designer: Mo Zhibo