Miepu Diary Illustrazzjoni ta' Karattri by Guangzhou Kemei Commodity Co., Ltd.

Miepu Diary Illustrazzjoni ta' Karattri by Guangzhou Kemei Commodity Co., Ltd. is a highly esteemed winner of the very prestigious 2022 Premju A' Design Award tal-Ħadid in Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali Competition Category.

ĦadidGrafika· 2022

Miepu Diary Illustrazzjoni ta' Karattri

by Guangzhou Kemei Commodity Co., Ltd.

Client: Guangzhou Kemei Commodity Co., Ltd.

Premju A' Design Award tal-Ħadid Winner in Grafika Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Miepu Diary Illustrazzjoni ta' Karattri

Miepu Diary huwa sett ta' illustrazzjonijiet ta' karattri li jgħaqqad il-kultura moderna tat-trend ma' stejjer klassiċi għat-tfal. Il-karattru prinċipali huwa Duoduo, tfajla fenek qalbieni u ixxurtjata, murija flimkien ma' qattus imballat. Erba' ħrejjef dinjija famużi jiġu rrakkuntati mill-ġdid f'erba' illustrazzjonijiet tematiċi, miżbugħa bl-idejn fi stil modern. L-illustrazzjonijiet jistgħu jiġu applikati fuq posters, ħwejjeġ u prodotti relatati. L-għan huwa li jinħoloq karattru ħelu u fashionable li jgħaqqad il-ħrejjef mat-trends attwali tal-moda.

The Recognition

About the Premju A' Design Award tal-Ħadid

Miepu Diary Illustrazzjoni ta' Karattri huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Miepu Diary Illustrazzjoni ta' Karattri ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Miepu Diary Illustrazzjoni ta' Karattri huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Miepu Diary is an illustration art work that combines modern trend culture and classic children's stories. With the fairy tale style, the designer combines a brave, cute, lucky, foodie rabbit girl with a chubby poop-poop cat, creating a lovely and charming cartoon image.
Tags: Hand drawing, illustration, fairy tales, and fashion trends.
Design Challenge: In the design process, the biggest problem faced by this work is the choice between "the same" and "the different" designs with different themes. As the modern society generally tends to be concise in the commercial aesthetics design, how to choose between conciseness of pictures, IP characterization, recognition and difference of themes has become a great challenge that the design team has to face in design.
Research: Besides being cute and docile in the eyes of human, rabbit is one of the animals most frequently appearing in fairy tales all over the world. Secondly, in recent years, due to a sensational domestic animation comparing rabbit to Chinese, the element rabbit often carries the metaphor of Chinese/Chinese-made in the network, which coincides with the positioning of the brand.
Inspiration: The Diary is to bring you a more interesting, cute and fashionable personalized IP through the integration of fairy tales and trend culture.
Operation Flow: Based on "Duoduo", the protagonist of this diary, the design team integrates four world-famous fairy tales and draw 4 different theme designs with modern painting, which can be flexibly applied to various posters, clothing and related products.

Read the Press Release