Half Production Identità Tad-Ditta by Chin Hock Cong

Half Production Identità Tad-Ditta by Chin Hock Cong is a highly esteemed winner of the very prestigious 2022 Premju A' Design Award tal-Bronż in Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali Competition Category.

BronżGrafika· 2022

Half Production Identità Tad-Ditta

by Chin Hock Cong

Client: Creator Design Studio

Premju A' Design Award tal-Bronż Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About Half Production Identità Tad-Ditta

Half Production huwa studio tal-fotografija u tal-vidjografija. Il-bilanċ bejn id-dawl u d-dell huwa xi ħaġa li dejjem ifittxu. Sadanittant, dan jikkoinċidi wkoll mal-filosofija tal-ħajja tagħhom. Li taqbad il-bilanċ bejn nofs u sħiħ huwa bħal li tkun umli u li żżomm it-tagħlim, il-bilanċ bejn il-funzjoni u l-kreattività. Il-logo huwa ispirat mill-azzjoni tat-tferra 'l-ilma. Meta l-ħġieġ ikun mimli, m'hemm l-ebda spazju għal titjib. L-azzjoni li tferra l-ilma tidher li hija xi ħaġa li qed niġru għaliha. Kun umli u kompli tgħallem.

The Recognition

About the Premju A' Design Award tal-Bronż

Half Production Identità Tad-Ditta huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Half Production Identità Tad-Ditta ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Half Production Identità Tad-Ditta jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: When the glass is full, there’s no space for improvement. The action of pouring the water seems to be something we’re chasing for.

Be humble and keep learning. Grasping the balance in between half and full. Just like we’re deliberating over the commercial/client’s need.
The whole visual identity revolves around the oval icon, shaped by the water form.
Tags: Branding, Graphic Design, Visual Identity
Production Technology: Visual Identity Design.
Design Challenge: The most challenging part which is also the fun part of the project is that you have to mingle with clients. So that I can get the inspiration I want to hear through comfortable conversations
Research: Everything was developed with a design project methodology that involved research on the client's thoughts and beliefs.
Inspiration: Half Production is a photography and videography studio.
The balance between lighting and shadow is something they always seek for. Meanwhile, this also coincides with their philosophy of life. Grasping the balance between half and full is just like being humble and keeping learning, the balance between function and creativity.

The logo is inspired by the action of pouring the water.
Project Duration: The project started in Dec 2021 and finished in Jan 2022 in Malaysia, Johor.
Operation Flow: Throughout the conversation with Half Production team members. I combine their beliefs and thoughts about their philosophy of life. And this has naturally become their visual identity.
Patents: Copyrights belong to Creator Design Studio, 2021-2022.
Team Members: Chin Hock Cong
Image Credits: Image #3:Photographer: Tai Shi Hong, Photo 2021
Image #4:Photographer: Tai Shi Hong, Photo 2021