ReForm Plastic Disinn tal-Identità tal-Brand by Giang Nguyen is a highly esteemed winner of the very prestigious 2024 Premju A' Design Award tal-Bronż in Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali Competition Category.

BronżGrafika· 2024

ReForm Plastic Disinn tal-Identità tal-Brand

by Giang Nguyen

Client: ReForm Plastic

Premju A' Design Award tal-Bronż Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #147036

View at A' Design Award Press Release Award Badge

Colors

The Design

About ReForm Plastic Disinn tal-Identità tal-Brand

ReForm Plastic hija impriża bi koxjenza soċjali bl-uffiċċju prinċipali fil-Vjetnam, impenjata biex tindirizza l-kwistjoni tal-iskart plastiku, ttejjeb il-benessri tal-ħaddiema informali tal-iskart, u tippromwovi ekonomija ċirkolari permezz tal-produzzjoni ta' għamara u pannelli magħmula mill-iskart plastiku riċiklat. It-tessuta distintiva tal-wiċċ tal-pannelli ta' ReForm Plastic hija minsuga b'mod intrikat fl-identità tal-brand. Hekk kif il-kumpanija tkompli timmanifattura pannelli ġodda, il-librerija tal-assi tal-brand tagħha tikber u tevolvi, u tiġġenera kollezzjoni dinamika u unifikata ta' materjali tad-disinn għal sforzi kreattivi.

The Recognition

About the Premju A' Design Award tal-Bronż

ReForm Plastic Disinn tal-Identità tal-Brand huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li ReForm Plastic Disinn tal-Identità tal-Brand ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. ReForm Plastic Disinn tal-Identità tal-Brand jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ReForm Plastic is a Vietnam-based social enterprise dedicated to solving the plastic waste problem, improving the livelihood of informal waste workers and promote circular economy by producing furnitures and boards from recycled plastic waste. The brand identity is built upon the surface texture the plastic boards - so as long as new boards are made, the brand asset library will keep expanding and create a “generative” and cohesive library of design materials to work with.
Tags: plastic waste, brand identity, social impact, recycled, furnitures
Design Challenge: The creative challenge for ReForm Plastic's brand identity redesign comes from the fast-growing development of the brand. ReForm Plastic opened their first pilot facility in early 2020 and has been expanding rapidly without a cohesive brand identity - this poses the challenge of redesigning without compromising the brand's image in the public eyes.
Inspiration: The design inspiration comes from the goal to create an authentic brand identity that resonates with core values of the brand as well as represents the brand products, combined with a thorough observation of the surfaces of ReForm Plastic boards. Once we know what the design should communicate, how it should be communicated, the design process became much more straight-forward.
Project Duration: The project was started in July 2021 and finished in October 2021.
Team Members: Giang Nguyen
Image Credits: Hieu Nguyen

Read the Press Release