Promotion Siġġu tal-Ikel by Beijing Yeak Tech Co. Ltd.

Promotion Siġġu tal-Ikel by Beijing Yeak Tech Co. Ltd. is a highly esteemed winner of the very prestigious 2023 Premju A' Design Award tal-Bronż in Disinn tal-Għamara Competition Category.

BronżGħamara· 2023

Promotion Siġġu tal-Ikel

by Beijing Yeak Tech Co. Ltd.

Client: Beijing Yeak Tech Co. Ltd.

Premju A' Design Award tal-Bronż Winner in Għamara Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Promotion Siġġu tal-Ikel

Promotion huwa siġġu tal-ikel maħdum mill-injam iswed tal-ġewż tal-Amerika ta' Fuq. Id-disinn huwa ispirat mit-tarf tal-qsim tal-injam, is-superfiċje mmarkata biċ-ċrieki tas-siġra. Kwadretti żgħar tat-tarf tal-qsim jingħaqdu flimkien biex jiffurmaw mudell simili għal tal-logħba taċ-ċess. Struttura ta' mortise u tenon personalizzata żżomm l-istruttura stabbli filwaqt li l-forma tibqa' sempliċi. Fil-produzzjoni tintuża l-inċiżjoni CNC, u s-superfiċje tintemm biż-żejt tax-xama' tal-injam. Sezzjonijiet maqtugħin f'angoli differenti joħolqu effetti ħfief u mċajpra ta' dawl u dell. Is-siġġu jixraq għal ristoranti, djar u lounges.

The Recognition

About the Premju A' Design Award tal-Bronż

Promotion Siġġu tal-Ikel huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Promotion Siġġu tal-Ikel ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Promotion Siġġu tal-Ikel jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With unique material structure, this promotion dining chair features light& shade effect and a sense of order, offering users with artistic dining space. Unique touch of different wood end grain combined with different textures forms a distinctive visual effect. The exclusive mortise and tenon structure of the product ensure its stability.
Dimensions & Packaging: 415mm*490mm*765mm
Tags: Chair, furniture, ergonomics, North American black walnut, minimalism
Production Technology: CNC engraving technique
North American Black Walnut: FAS grade wood from two farms, Midwest Walnut and Hawkeye
Coating: use only OSMO wood wax oil with multiple coating
Design Challenge: The challenge is to keep the whole structure stable with a simple shape. To make it, the product has a customized mortise and tenon structure to keep the structure stable and add some decors to details. Sections with different angles present various light and shadow effects, presenting a profound feeling and soft reflective effect.
Research: If its end grain seat is compared to a chess board, this simple chair can be seen as a pawn with no dramatic shape. But even a pawn, as long as he keeps going, can become a bishop, a knight, a castle, or even a queen when he reaches the end line, which is called Promotion.
Inspiration: The product is inspired by the end grain (tree ring) of wood with unique touch and texture, unlike the section of conventional wood furniture. This Promotion chair is made of small end grain squares putting together in order with the customized mortise and tenon structure presenting the aesthetic feeling of chessboard, standing out from conventional wood furniture.
Project Duration: The project was launched in Beijing in June 2019, completed in Henan in June 2022 and exhibited in Beijing's Caochangdi Art District in November 2022
Operation Flow: Simple chair, perfect for restaurants, homes, lounges, also a piece of art.
Team Members: Liu Zulong
Nie Xiaozi