Home Poster by Tao Ran is a highly esteemed winner of the very prestigious 2023 Premju A' Design Award tal-Bronż in Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali Competition Category.

BronżGrafika· 2023

Home Poster

by Tao Ran

Client: Shenzhen Yixin Visual Brand Planning Consulting Co., Ltd

Premju A' Design Award tal-Bronż Winner in Grafika Category

11,782

Verified Award Winner

Verify Award Status for #149582

View at A' Design Award Press Release Award Badge

Colors

The Design

About Home Poster

Il-poster juża lingwaġġ viżwali grafiku sempliċi iswed u abjad u forma ta 'preżentazzjoni umoristika biex jagħti lill-udjenza esperjenza viżiva ħaj. Permezz tat-tbejjit ta 'l-għasafar, ma jista' jinstab l-ebda materjal ta 'fergħa għat-tbejjit. Minflok, it-tiben tal-plastik jintużaw bħala materjali ta 'bejta, li jirriflettu l-ħsara ambjentali serja. Huwa ttamat li l-udjenza tista 'taħseb dwar id-deterjorament tal-ambjent, u wkoll titlob lin-nies biex jagħtu aktar attenzjoni għall-protezzjoni tal-ambjent u l-foresti.

The Recognition

About the Premju A' Design Award tal-Bronż

Home Poster huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Home Poster ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Home Poster jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The poster uses the simple black and white graphic visual language and humorous presentation form to give the audience a vivid visual experience. Through the nesting of birds, no branch material can be found for nesting. Instead, plastic straws are used as nesting materials, reflecting the serious environmental damage. It is hoped that the audience can think about the deterioration of the environment, and also call on people to pay more attention to protecting the environment and forests.
Dimensions & Packaging: 700*1000mm
Tags: poster、Environment、ecology、birds
Production Technology: Will print on the textured paper that gives the prints the touch feeling.
Design Challenge: How to use the simple black and white graphic language to describe the environmental problems facing mankind.
Research: Use the simple black and white graphic visual language, combined with the humorous expression form that is easy for people to accept and understand, to achieve the visual experience for the audience and arouse the thinking of environmental protection.
Inspiration: One day, I accidentally saw a bird holding a plastic straw in its mouth, which is a strong contrast to the bird holding a branch in its mouth to build a nest in my memory. Because of such a touch, I created this public welfare poster.
Project Duration: Poster design started in June 2022 and completed in September 2022.
Operation Flow: Although it is a poster for domestic events, it has been introduced all over the world and has a strong presence through the participation exhibitions of many international competitions.