Jingting Mountain Scenic Area Identità tal-Marka minn Zhejiang Gongshang University

Id-disinn Jingting Mountain Scenic Area Identità tal-Marka minn Zhejiang Gongshang University huwa rebbieħ stmat ħafna tal-prestiġjuż 2024 Premju A' Design Award tal-Bronż fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali.

BronżGrafika· 2024

Jingting Mountain Scenic Area Identità tal-Marka

minn Zhejiang Gongshang University

Klijent: Anhui · Jingting Mountain Scenic Area

Rebbieħ tal-Premju A' Design Award tal-Bronż fil-Kategorija ta' Grafika

16,138

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #152983

Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Jingting Mountain Scenic Area Identità tal-Marka

Iż-Żona Xenika tal-Muntanja Jingting hija identità ta' marka maħluqa għal żona xenika ewlenija u park forestali nazzjonali fil-Provinċja ta' Anhui, iċ-Ċina. L-identità hija bbażata fuq l-idea ta' esplorazzjoni kulturali permezz tal-pittura, sabiex żjara tħossha bħal mixja minn ġo pittura fuq skroll. Ħarsiet lejn il-muntanji, forom ta' padjuni, sħab kalm, gruwi selvaġġi u l-likur abjad lokali u t-tè aħdar huma miġbuda fil-lingwaġġ grafiku. Sitt grafiċi awżiljari jappoġġaw is-simbolu prinċipali u jistgħu jiġu applikati f'ħafna ambjenti. Id-disinn jissostitwixxi immaġni preċedenti b'appell dejjaq u huwa adattat għall-mezzi diġitali.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Bronż

Jingting Mountain Scenic Area Identità tal-Marka huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Jingting Mountain Scenic Area Identità tal-Marka ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Jingting Mountain Scenic Area Identità tal-Marka jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: As a key scenic area and national forest park, Jingtingshan Scenic Area in Anhui Province has a brand that is different from other traditional design brands in China. It changed the traditional business model and communication methods, creating a new era of scenic area development with a new brand image. The old brand image had a relatively narrow audience. Our design appeals to a wider audience and is more suitable for dissemination in the digital information background.
Dimensjonijiet u Ippakkjar: We have designed six auxiliary graphics for the Jingtingshan brand, which can be applied in various scenarios. Each graphic showcases the unique features of the Jingtingshan scenic area, including the countless works left behind by more than 300 famous poets and painters in history, as well as the enchanting mountain scenery. The graphics also highlight the distinctive pavilions and towers, as well as the locally produced "baijiu" (white liquor) and "green tea" of Jingtingshan.
Tikketti: Scenic Area, Digital, Renewal, Poetry and Painting, Chinese style
Teknoloġija tal-Produzzjoni: In our creative design for the new brand, we focus on the concept of cultural exploration through painting and have incorporated elements such as mountain views, pavilion styles, serene clouds and wild cranes, and the flavor of local wine and tea. The new design creates a tour experience that feels like walking in a scroll painting at Jingtingshan, allowing visitors to explore the cultural heritage of thousands of years.
Riċerka: The new brand of the scenic area was widely promoted across various types of media and has led to the development of a series of cultural and creative brands based on the new brand image. It has garnered extensive attention from individuals across various sectors of society and attracted tourists from all over the world to the scenic area, resulting in a significant increase in visitor numbers. This has generated greater economic benefits for the area.
Ispirazzjoni: In our creative design for the new brand, we focus on the concept of cultural exploration through painting. We created a design that allows visitors to experience Jingtingshan like walking in a scroll painting. We also designed six auxiliary graphics for the Jingtingshan brand, each showcasing the unique features of the scenic area. Over 300 famous poets and painters have left countless poems and paintings throughout history. Enchanting mountain views of this place also merged in our design.
Tul tal-Proġett: The project started its design phase in Hangzhou in May 2022 and was completed in February 2023. It was officially launched in Xuancheng, Anhui Province, in March 2023.
Membri tat-Tim: Designer: Kan Zhao