Sanat Disinn ta' Identità Viżwali by Tamer El-Menyawi

Sanat Disinn ta' Identità Viżwali by Tamer El-Menyawi is a highly esteemed winner of the very prestigious 2024 Premju A' Design Award tal-Ħadid in Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali Competition Category.

ĦadidGrafika· 2024

Sanat Disinn ta' Identità Viżwali

by Tamer El-Menyawi

Client: Tamer El-Menyawi

Premju A' Design Award tal-Ħadid Winner in Grafika Category

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Colors

The Design

About Sanat Disinn ta' Identità Viżwali

Sanat hija identità viżwali ddisinjata għal kumpanija tad-disinn intern u dekorazzjoni. Id-disinn huwa bbażat fuq il-minimaliżmu u l-astrazzjoni. Linji sempliċi jifformaw l-ittra S b'mod modern. Il-proporzjon tad-deheb jiggwida l-proporzjonijiet ta' dawn il-linji. Lewn wieħed jintuża f'diversi tonalitajiet tul l-identità kollha. Il-forma mnaqqsa hija maħsuba biex twassal il-messaġġ tal-kumpanija b'mod ċar u dirett. L-identità tirrifletti l-viżjoni u l-approċċ tad-disinn tal-kumpanija. Il-proġett tlesta f'madwar ġimagħtejn f'Frar 2020.

The Recognition

About the Premju A' Design Award tal-Ħadid

Sanat Disinn ta' Identità Viżwali huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Sanat Disinn ta' Identità Viżwali ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Sanat Disinn ta' Identità Viżwali huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design was based on minimalism and abstraction, using lines that form the letter s in a minimal and modern way that reflects the company’s vision and approach to design.
Dimensions & Packaging: The creative conception drew inspiration from a myriad of tones within a singular hue, embodying a deliberate and artistic strategy employed in crafting the visual identity.
Tags: Minimal, Creative, Visual Identity, Interior Design, Logo
Production Technology: This design was implemented through a minimalist approach with the golden ratio to form the letter S through simple lines.
Design Challenge: The toughest part of creating the brand identity was finding the right balance between artistic expression and professional minimalism. As someone who leans towards minimalism, it was a challenge to ensure that the design captured the richness of interior design while keeping it simple and memorable.
Research: With my artistic and scientific background on the basics of design, the minimalism approach, and the golden ratio; The only thing left to research about this design is global and local competitors in the field of work of the company that owns the visual identity, which is the field of interior design and decoration. As usual in most of my work; Before starting the design, I conduct as detailed research as possible about competitors and the trend of similar artworks to understand the nature of the field from a technical and communication standpoint.
Inspiration: Minimalism is my artistic approach that I follow in most of my work, which converged with the vision and approach of the company’s management when we communicated and discussed the design idea. We agreed on the importance of conveying the communication message in a simple and easy way, without complications or many details.
Project Duration: This design was implemented in about two weeks, in February 2020.
Operation Flow: Minimalism in the design parts and colors, along with the use of the golden ratio, gave the desired and impressive impression to most viewers of the design, whether from the work team or from the clients of the company that has the visual identity.