Wen Shan Hai Disinn tal-Intern ta' Ċentru tal-Esperjenza by Xiang Wang

Platinu Interjur · 2025

Wen Shan Hai Disinn tal-Intern ta' Ċentru tal-Esperjenza

by Xiang Wang

Premju A' Design Award tal-Platinu 2025 in Interjur
CLIENT: Tang Design
Estimated Number of Design Views: 1,016,345
Verification code 5D98F63363 · Verify this award

View at A' Design Award Press Release

Colors

About Wen Shan Hai Disinn tal-Intern ta' Ċentru tal-Esperjenza

Wen Shan Hai huwa ċentru tal-esperjenza tad-ditta għal-likur Moutai, li jinsab f'Chongqing, iċ-Ċina. L-intern jappoġġja d-degustazzjonijiet, il-banketti privati u l-laqgħat tal-klabb. Tqassim fi stil ta' bitħa jpoġġi atriju kwadru fiċ-ċentru, imdawwar b'kurituri li jwasslu għal kmamar privati tematiċi. Il-vetrini tal-wiri u ż-żoni tad-degustazzjoni jsegwu rotta serpentina tul is-sala prinċipali. Uċuħ tal-bronż, vetrini tal-metall u tal-ħġieġ u saqaf bil-mirja jiddefinixxu l-palett tal-materjali. Id-disinn jgħaqqad l-arkitettura tradizzjonali tal-Lvant ma' qafas modern.

About the Premju A' Design Award tal-Platinu

Wen Shan Hai Disinn tal-Intern ta' Ċentru tal-Esperjenza huwa rebbieħ tal-Premju A' Design Award tal-Platinu, rikonoxximent prestiġjuż ħafna mogħti lil disinji tassew eċċezzjonali, eleganti u manjifiċi. Ir-rebbieħa tal-Platinu huma mirakli tal-ħolqien, xhieda tal-limiti tal-kreattività intellettwali, u juru l-professjonalità u l-ġenju bla paragun tad-disinjaturi tagħhom. Huwa mistenni li dawn id-disinji jkunu l-aktar xogħlijiet magħrufa li jiddefinixxu l-estetika ta' epoka, jikkontribwixxu għall-benessri tas-soċjetà u jwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Wen Shan Hai Disinn tal-Intern ta' Ċentru tal-Esperjenza juri livell ta' eċċellenza trasċendenti u jagħmel id-dinja post aħjar bil-karatteristiċi siewja tiegħu. Wen Shan Hai Disinn tal-Intern ta' Ċentru tal-Esperjenza huwa xogħol li rebaħ il-Premju A' Design Award tal-Platinu li jqajjem ix-xewqat, jispira, ifarraħ u joħloq ferħ kbir.

Press Kit

Unique Properties: Wen Shan Hai: Moutai Heritage Experience Centeroffers diverse luxury experiencesincludingwine tastings, private banquets, and exclusive clubs, intertwining thehuman touch of the mountaincityChongqingwith the brand cultureofMoutai. Theinterpretations of Eastern aestheticsexplore the transcendence and intersection of region, time, and culture.This space serves as a cultural beacon, translating the city's identity into an engaging design that evokes vivid memories.
Dimensions & Packaging: The designer artfully intertwines the joy of liquortasting with the richness of tea culture in this understated, timeless space, inviting guests to raise a glass and savor a fragrance that lingers on. The atrium, enclosed by corridors, forms a regular square structure that creates an inviting open courtyard. Theroof tiles,overhangingeaves, and brackets reflect the rhythmicconnectionof traditional architecture and Eastern art.
Tags: Moutai, Experience Center, Display, Interior Deisign, Tang Design
Production Technology: The hall layout features display cabinets and tasting areas arranged along a meandering route, creating a journey that feels both distinct and interconnected, unfolding layer by layer. The ancient bronze surfaces establish a simple yet textured framework, conveying the historical significance of Moutai. The combination of metal and glass in the treasure display cabinets softens the coldness of transparency, harmoniously integrating with the overall ambiance.
Design Challenge: The design features a courtyard-style layout, employing framing and end-scene inspired by Eastern aesthetics. Each corner invites exploration of a unique landscape, while themed private banquet rooms are thoughtfully arranged along the corridor, embracing the atrium. Each room reflects distinct regional and cultural elements, immersing diners in the essence of Eastern life and offering a spiritual retreat into seclusion.
Research: This ethereal space, rich in Eastern aesthetics, embodies the essence of mountains and waters, crafting a serene collection point that celebrates the timeless allure of Moutai. Chongqing’s iconic elements like Chaotianmen, the Yangtze River Cableway, and Jiefangbei are intricately woven into a melodious historical narrative, merging painting and artistic concept to evoke nostalgia for the old city. The mirrored ceiling enhances the space with a symmetrical parallel effect, expanding the visual experience and depth.
Inspiration: Inspired by the brand essence of Moutai, the experience center’s spacious dome invites visitors toenjoyin the ceremonial experience of the national liquor. Soft, elegant lighting creates an interplay of lines and forms, constructing a modernist framework that connects ancient traditions with contemporary design.
Project Duration: The project was designed and completed in August, 2024 in Chongqing, China.
Operation Flow: The reception area of the front hall seamlesslyextendsthe Moutai theme, featuring an open backdrop adorned with green mountain wall fabric that beautifully complements the emerald stone-patterned front desk. This design evokes the soothing sounds of silk and bamboo, inviting guests to express their emotions freely.
Image Credits: HANMOVISION