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Seek AI Applikazzjoni tal-Web għall-Analiżi tad-Data by Eric Wu

Seek AI Applikazzjoni tal-Web għall-Analiżi tad-Data by Eric Wu is a highly esteemed winner of the very prestigious 2025 Premju A' Design Award tal-Ħadid in Disinn tas-Software Competition Category.


ĦadidSoftware· 2025

Seek AI Applikazzjoni tal-Web għall-Analiżi tad-Data

by Eric Wu

Client: Seek AI

Premju A' Design Award tal-Ħadid Winner in Software Category

Colors

The Design

About Seek AI Applikazzjoni tal-Web għall-Analiżi tad-Data

Seek AI hija applikazzjoni tal-web li tippermetti lill-utenti tan-negozju jistaqsu mistoqsijiet dwar id-data tagħhom b'lingwa sempliċi. Seek AI tikkonverti mistoqsijiet f'lingwa naturali f'kodiċi SQL billi tuża mudelli kbar tal-lingwa u qafas ta' aġent imfassal apposta. Il-pjattaforma tikkonnettja ma' imħażen tad-data bħal Snowflake, BigQuery u Redshift. Interface taʼ chat hija kkombinata ma' editur SQL li jista' jiġi espandut, sabiex kull mistoqsija tkun tista' tiġi rrevedita u rfinata. Panel ta' assistent jappoġġja x-xogħol fl-editur. L-utenti jistgħu wkoll joħolqu viżwalizzazzjonijiet u jaqsmu l-għarfien ma' kollaboraturi.

The Recognition

About the Premju A' Design Award tal-Ħadid

Seek AI Applikazzjoni tal-Web għall-Analiżi tad-Data huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Seek AI Applikazzjoni tal-Web għall-Analiżi tad-Data ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Seek AI Applikazzjoni tal-Web għall-Analiżi tad-Data huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Seek is a generative AI platform that empowers business users to query their datasets and frees up data teams from ad-hoc requests for analysis. It automatically converts natural language questions into high-quality SQL code. With the efficiency of Seek, data teams are able to focus more on big questions that matter.
Dimensions & Packaging
Seek AI is a web application built with technologies like Next.js, React, and Django. Seek connects to popular data warehouses such as Snowflake, BigQuery, and Redshift. Seek uses a custom agentic AI framework to generate data queries based on natural language questions from the user.
Tags
Generative AI, enterprise application, data analytics
Production Technology
Seek AI utilizes large language models to generate queries.
Design Challenge
The challenge was balancing the precision of a data-driven interface with the freedom of an AI chat bot. Research and practice have shown that an entirely uncontrolled AI chatbot performs poorly on structured data, which has low tolerance for any degree of mistakes. On the other hand, user satisfaction greatly increases when the AI has more perceived autonomy and performs more like humans. The design of Seek AI treats the precise SQL editor as an expandable feature within the chat, while also allowing for the option to engage with it solely. A side AI assistant in the editor itself provides the continuity of AI interaction, while acknowledging that in the technical editor interface, AI becomes an assistant to the precision and lets the user take agency. This approach proves to be highly effective as users are able to freely toggle between the two modes of working and ensure that queries are accurate.
Research
In the design process, I conducted user research with multiple clients who agreed to be design partners. The research focused on how people perceive accuracy and precision in the context of AI-generated data queries. We found that while people ultimately value precision the most (as they claim), user satisfaction was actually less with a system that is more guardrailed to be precise than making errors. With humanized AI systems, users gain satisfaction from responsive engagement with the system, even though the primary function of the system may be productivity and accurate data queries.
Inspiration
I have designed this product with the mindset that data tools should be both accessible and efficient. With the rise of generative AI, we're at a unique intersection in design where complex mental models can easily be explained away by AI. However, AI also runs the risk of simplifying things too much and losing accuracy in the process. As a data-centric software, it is paramount that Seek maintains accuracy and precision alongside any usability improvement brought by AI.
Project Duration
The project is receiving continuous feature updates. The current iteration was has been developed since the beginning of 2024.
Operation Flow
With Seek AI, users can ask questions about their data in natural language, and Seek would generate queries for them. This makes it easier for data professionals to write queries for complex datasets. Additionally, Seek allows users to create visualization or share insights with collaborators.
Team Members
Eric Wu
Image Credits
Image credit: Eric Wu
Video credit: Eric Wu

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