Cheetos Cheesy Verse 2024 Disinn ta' Esibizzjoni Immersiva by PepsiCo Design and Innovation

Cheetos Cheesy Verse 2024 Disinn ta' Esibizzjoni Immersiva by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 Premju A' Design Award tal-Ħadid in Disinn ta' Spazji Interjuri u Wirjiet Competition Category.

ĦadidInterjur· 2025

Cheetos Cheesy Verse 2024 Disinn ta' Esibizzjoni Immersiva

by PepsiCo Design and Innovation

Premju A' Design Award tal-Ħadid Winner in Interjur Category

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Verified Award Winner

Verify Award Status for #169566

View at A' Design Award Press Release Award Badge

Colors

The Design

About Cheetos Cheesy Verse 2024 Disinn ta' Esibizzjoni Immersiva

Cheetos Cheesy Verse 2024 hija esperjenza ta' esibizzjoni immersiva maħluqa fil-Belt tal-Messiku. It-tielet edizzjoni tal-proġett infetħet f'Lulju 2024 u ġiet ippreżentata mill-karattru tal-marka Chester Cheetah. Id-disinn jistieden lill-viżitaturi jesploraw għaxar esperjenzi separati, kull waħda marbuta ma' ikla differenti tal-Cheetos, inklużi Torciditos, Bolitas, Colmillos, Flamin Hot, Poffs u Popcorn. Kull spazju għandu t-tema u l-karattru tiegħu stess. Divertiment, moda u ikel huma t-tliet temi ċentrali tad-disinn kollu.

The Recognition

About the Premju A' Design Award tal-Ħadid

Cheetos Cheesy Verse 2024 Disinn ta' Esibizzjoni Immersiva huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Cheetos Cheesy Verse 2024 Disinn ta' Esibizzjoni Immersiva ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Cheetos Cheesy Verse 2024 Disinn ta' Esibizzjoni Immersiva huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In July 2024, mischievous Chester Cheetah opened a portal to the different worlds of Cheetos. The fun, famous feline presented the third edition of the Cheetos Cheesy Verse, an immersive experience created by our team in Mexico City. This year, the Cheetos Cheesy Verse was back and cheesier than ever. We wanted the immersive experience to be bigger than previous years, so we invited the Cheetos faithful to explore the world of Cheetos through 10 unique experiences.
Inspiration: Inspired by the unique personalities within the Cheetos portfolio, we created a universe of different flavors and different worlds. Each Cheetos snack — Torciditos, Bolitas, Colmillos, Flamin' Hot, Poffs, and Popcorn — had its own experience, always with a gravitational pull toward entertainment, fashion, and food, the centers of gravity in the Cheetos Cheesy Verse.

Read the Press Release